Innovative Methods for Strengthening Your Brand's Story

From concept to copy, you’ve worked too hard to let your brand’s story go unnoticed. That’s why it’s never been more important for comms professionals to strategize and include PR in every marketing and event campaign. Watch our panel of experts as they share best practices to increase engagement of your message and extend the reach of your story.

Learn how to:

• Drive the maximum amount of TV and radio coverage in the most efficient and effective way
• Amplify organic social sharing to boost visibility and engagement
• Use distribution tools to build better media and influencer relationships