Zuru file complaint against Telebrands Corp. for IP rights infringement
NEW JERSEY, Feb. 10, 2015 /PRNewswire/ - On January 27, 2015, ZURU filed a complaint with the U.S District Court in New Jersey against Telebrands Corp. – Provisional Case No. 2:33-av-0001 for Intellectual Property Infringement of its widely recognized product Bunch O Balloons. ZURU's complaint is based on the contention that Telebrands Corp. is infringing Bunch O Balloons' Copyrights, Trademarks and unfair competition.
ZURU signed a global exclusive deal acquiring all the rights to the Bunch O Balloons invention, a revolutionary toy product that allows someone to fill and tie as many as 100 water balloons in less than 60 seconds.
"We chose to work with ZURU because of their vast global network, marketing ability and their expertise in automating production." said Josh Malone, Creator, Bunch O Balloons.
"They have an ability to work quickly and much like us, are a family run business who are incredible people to work with and we are excited to be moving forward with them."
Bunch O Balloons has worldwide recognition through the media frenzy following it's phenomenal KickStarter campaign, ''ZURU is working hard to perfect the design and bring that frenzy and the innovative line to life in the retail market. As such, this blatant misappropriation of Intellectual Property from Telebrands Corp. is something that ZURU cannot accept and will contend with vigor'' says Anna Mowbray ZURUs COO.
This is not the first time Telebrands has been accused of misappropriating the intellectual property of others. Since 1983, it has been sued more than 50 times.
About Zuru Ltd.:
Zuru is a young and vibrant company consistently bringing innovation to the market,. Launching from grassroots beginnings in Cambridge, New Zealand, we pride ourselves on integrity and honesty and know this is the key to our long term continued success. Today, our company has a number of successful, TV advertised brands across multiple categories and ships to over 70 countries including all major retail and distribution partners worldwide. For more information please visit www.zuru.com
SOURCE ZURU
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