Ziff Davis Enterprise Web Sites See Unprecedented Surge in Online Traffic

NEW YORK, Aug. 19 /PRNewswire/ -- Ziff Davis Enterprise, a leader in innovative enterprise IT media and engagement solutions, announced today that its network of Web sites including eWEEK.com, Baselinemag.com, CIOInsight.com, and ChannelInsider.com realized one of its largest surges in traffic this past June and July.

Thanks to Ziff Davis Enterprise's continued investments in expert editorial content and news coverage of major industry events and products, increased efficiencies in SEM, aggressive SEO initiatives, and other technical enhancements, the network of sites saw an average page view increase of 59% compared to this time last year.

"June is generally a good traffic month for B2B tech sites," said Carine Roman, Senior Vice President, Digital Media. "However, this year, both June and July far surpassed our expectations with all our enterprise sites seeing a major lift in page views and unique visitors," she continued.

In particular, CIOInsight.com realized a 165% increase in unique visitors; eWEEK.com saw a page view increase of 79% and a 73% increase in unique visitors; ChannelInsider.com realized an 86% increase in page views and; Baselinemag.com realized a 50% increase in page views.  Of considerable note, mobile traffic (mobile.eweek.com) showed a 3 digit increase, reaching its highest level since launch in 2007.

"These online traffic numbers clearly show how engaged our audience is with our market-leading enterprise IT content," furthered Roman.  "Two of the fastest growing sections on eWEEK.com -- Enterprise Mobility and Cloud Computing -- demonstrate just how relevant Ziff Davis Enterprise's leading brands and content are for today's IT community. From our Web sites to eNewsletters to social media, mobile and beyond, we know what today's IT professionals need and our leading brands and platforms deliver what these readers want, when they want it and how they want it."

About Ziff Davis Enterprise Inc.:

Ziff Davis Enterprise, Inc. is B2B technology's trusted information resource.  Millions of technology buyers rely on our brands – including eWEEK, Baseline, CIO Insight, Channel Insider, WebBuyersGuide.com, TechDirect, and the Developer Shed network – for relevant, objective content to identify the right solutions for their organizations.  Over 300 technology companies, from industry giants to emerging start-ups, rely on our contextual content, marketing, and audience development expertise to compress sales cycles and lower their go-to-market costs.  Ziff Davis Enterprise has proven marketing solutions for branding, engagement, and face-to-face events.  Products include print and online advertising, eNewsletter sponsorships, content syndication, eSeminars, virtual tradeshows, events, and custom media services.  Ziff Davis Enterprise has a global database of 5.5 million users representing an unparalleled community of business and technology professionals, developers, and the channel. www.ziffdavisenterprise.com.

SOURCE Ziff Davis Enterprise