Zagat Releases 2013 San Francisco Bay Area Restaurants Guide; Voters Name State Bird Provisions Top Newcomer

SAN FRANCISCO, Oct. 22, 2012 /PRNewswire/ -- Zagat announced the results of its 26th annual San Francisco Restaurants Survey today. The new Survey covers 1,636 restaurants based on the combined opinions of a record 15,502 diners. The iconic burgundy guidebook was released today after the 2013 San Francsico (sic) Restaurants guide was recalled three weeks ago (oops!). Ratings and reviews are also available for free across Google Maps, Search, Google+ and mobile.

Noteworthy Newcomers: The people have crowned State Bird Provisions in the Fillmore as this year's Top Newcomer, earning an extraordinary 27 for its American food on Zagat's signature 30-point scale. Rubicon alums Stuart Brioza and Nicole Krasinski are behind this hot spot that's "spinning heads" with "clever" "small plates." Flying behind State Bird on the Top Newcomers list are AQ Restaurant & Bar in SoMa, Rutherford's Alex Restaurant, the Italian Redd Wood in Yountville and Park Tavern in North Beach, all with a food score of 25.

Winners: Gary Danko, the "truly American classic", again pulls a hat trick winning Top Food, Top Service and Most Popular. Toques off to chef Thomas Keller, who runs the No. 2 restaurant in the Bay Area (the French Laundry). Both Gary Danko and the French Laundry win nearly perfect 29 food scores. Sierra Mar in Big Sur's Post Ranch Inn wins for Decor (helped out by that knockout view of the Pacific Ocean), while the Mission's Bi-Rite Creamery, offering "phenomenal" "organic" "creamy" "goodness", wins Top Bang for the Buck with a 28 Food score, albeit average tabs hovering around $7. The Cheesecake Factory is San Francisco's Most Popular Chain – a new category in this year's guide.

Best Values: While many of the city's top restaurants come with a sizeable price tag, the new guide includes 917 restaurants that offer a dinner with one drink and tip for less than $35 and 593 places that offer a meal for less than $25. Lunches typically cost 25–30% less.

Habits and Preferences: Bay Area diners report eating out an average of 2.9 meals per week vs. the 3.1 national average. The reported average tip is 18.6%, which is tied with Seattle for the lowest among major U.S. markets and below the national average of 19.3%. When asked to rate San Francisco's overall culinary diversity and creativity, diners awarded their restaurants a 27 and 26 respectively, out of a possible 30. Comparatively, hospitality only received a 19 – not surprising since service remains the dominant complaint (cited by 56%), followed by noise (22%) and prices (7%).

Favorite Cuisines: When asked to name their favorite cuisines, diners said Italian (24%), followed by French (15%), American (13%) and Japanese (13%). But in examining the overall Food scores by cuisine, we find that diners awarded the highest scores to French restaurants (23.89 on Zagat's 30-point scale), followed by Japanese (23.74), Mediterranean (23.67), Californian (23.66), Thai (23.62) and Italian (23.47).

This year's winners in key cuisine categories are:

Tech at the Table: San Francisco continues to be among Zagat's most tech-savvy U.S. markets, with 67% making reservations online, while 25% call the restaurant. Forty-six percent of respondents have a restaurant-related app on their smartphone, while 14% are posting on social media when they arrive at a restaurant. And while 87% of surveyors say it is "ok" to take photos of food or companions, 58% consider it "rude and inappropriate" to talk, text, tweet or e-mail when at the table.

Hot and Trendy: Surveyors have named the Mission (Namu Gaji, Wise Sons) as the neighborhood with the best restaurants this year. Valencia Street has been particularly hot of late (Abbot's Cellar, Amber Dhara, Farina Pizza, St. Vincent Tavern & Wine Merchant, Tacolicious, West of Pecos, Wo Hing General Store), while there's been a rise of tequilerias throughout the Bay Area (Comal, Copita, La Condesa, Mateo's Cucina Latina, Nopalito, Mosto at Tacolicious, Rumbo Al Sur).

Survey Details: The Zagat 2013 San Francisco Bay Area Restaurants Survey was edited by Cynthia Kilian, with local editor Meesha Halm. Zagat's scores and reviews of San Francisco restaurants are integrated across Google Maps, Search, Google+ and mobile. Guidebooks ($15.95) will be available wherever books are sold.

About Zagat
Known as the "burgundy bible", Zagat is a trusted source for consumer-generated survey information. With a worldwide network of surveyors, Zagat rates and reviews restaurants, hotels, nightlife, movies, music, golf, shopping and a range of other leisure activities. Zagat content is integrated throughout Google, including Maps, Search, Google+ and mobile. Guidebooks are also available at all major retailers. In September 2011, Zagat was acquired by Google Inc.

About Google Inc.
Google is a global technology leader focused on improving the ways people connect with information. Google's innovations in web search and advertising have made its website a top Internet property and its brand one of the most recognized in the world.

Google and Zagat are trademarks of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

SOURCE Zagat

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