COLORADO SPRINGS, Colo., March 6, 2018 /PRNewswire/ -- Camerons Products, the leaders in grilling and smoking for over 25 years, are excited to announce their partnership with YouTube and Facebook sensations, the BBQ Pit Boys™.
Established in 2007, the BBQ Pit Boys have posted over 650 recipe tutorial videos demonstrating the techniques of cooking old-time barbecue to the everyday griller. Their gritty approach and mysterious persona has resonated with millions of fans in the US and internationally. With more than 415 million+ views and 2.8 million subscribers and followers across social platforms, the BBQ Pit Boys' BBQ and Grilling Show exceeds 2.5 million weekly viewers with seasonal adjustments approaching 10 million organic weekly views. They are rated the Number 1 BBQ show on both Facebook and YouTube. The BBQ Pit Boys have more than 13,000 fan chapters in over 100 countries, and proudly boast having the largest BBQ Community in the world.
BBQ Pit Boys founder, Robert Ahlgren commented on the partnership: "We have a strong demand for our products, including apparel, grilling supplies, and tools. In order to meet that ever growing demand, we have partnered with Camerons to help us design, manufacture and distribute new merchandise. No other company could come even close to the product distribution platform Camerons can deliver for the BBQ Pit Boys."
Howard Greenspan, owner of Camerons Products, plans on launching a wide variety of sku's including but not limited to fuels, skewers, tools, grills, rotisseries, and accessories for this partnership, over a three-year period.
Greenspan stated, "The BBQ Pit Boys have created an expansive network of people who are passionate about grilling and I am thrilled to create dedicated products for this consumer. Partnerships like this further Cameron's mission of creating unique products and adding depth and breadth to our existing partners."
Historically, the BBQ Pit Boys have adopted an organic, grass-roots approach to their popularity, preferring to humbly enjoy their digital success without much publicity. After, 11 years, they will be stepping out of their comfort zone, and speak to traditional national media platforms as they look to heighten mass consumer brand awareness at the national retail channel level.
About Camerons Products:
Camerons Products is the leader in Smoke Cooking Technology and the creator of great innovative grilling products to show both the home and professional chef the easiest way to infuse a smoked or grilled flavor into all foods. We have developed and found products to do this outdoors on the grill or camping, indoors on the stovetop, or on a basic campfire. For over 25 years, Camerons Products has been all about good cooking, and is pleased to introduce brand new products to showcase this lifestyle of easy living.
Interview Requests: Please contact Amy Schildwaster at [email protected] to arrange an interview with Howard Greenspan or with Robert Ahlgren.
Media Contact:
Amy Schildwaster
Public Relations Associate| SCS Direct Inc.
203.590.2070; [email protected]
SOURCE Camerons Products
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