World's Best Cat Litter™ Facebook Page Hacked

World's Best Cat Litter™ is working to resolve situation with unauthorized Facebook posts

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Nov 03, 2014, 02:13 ET

MUSCATINE, Iowa, Nov. 3, 2014 /PRNewswire/ -- World's Best Cat Litter™ is working to restore control of, and remove several unauthorized posts from, its Facebook page after a weekend incident that saw its social media presence hacked.

Brand leaders are apologizing to its 365,000-plus fans for any inappropriate content that was posted to a Facebook page that is and always has been dedicated to celebrating cat owners and helping them foster closer bonds with their pets.

"Our Facebook page is a place for us to connect with fellow cat lovers and we are saddened that someone would compromise this forum," said Jean Broders, Senior Brand Manager of World's Best Cat Litter™. "We're proud of the vibrant community we've helped build, and we want to thank our followers for their patience as we work to fix this problem."

World's Best Cat Litter™ has been sharing cat-related content with its community of Facebook fans since 2009.

It is not currently clear how or why the unauthorized users obtained access to the World's Best Cat Litter™ Facebook page. The brand's social media team is actively working to remove all "hacked" content and block further unauthorized access.

Says Broders, "We want to reassure our Facebook followers that no personal information has been compromised. For the time being, we encourage fans to simply ignore any inappropriate content, and don't click on links in unauthorized posts."

The company will update its fans as soon as the situation is resolved.

About World's Best Cat Litter™: World's Best Cat Litter™ is a family of clumping cat litters that offer concentrated power for a cleaner litter box. Our patented process harnesses the power of naturally absorbent corn to create formulas that guarantee outstanding odor control, quick clumping and easy scooping. It's the pet, people and planet friendly litter that truly works. Offered in a variety of clumping formulas and sizes, the litter is available in PetSmart^® and PETCO^®, most Target^® stores, and other leading pet and grocery stores nationwide. World's Best Cat Litter™ is produced by Kent Pet Group, headquartered in Muscatine, Iowa. www.worldsbestcatlitter.com

SOURCE World's Best Cat Litter