Wild Turkey® Bourbon Invites President Obama to Give 'em the Bird

Legendary Whiskey Brand Offers Full-Time Job for Pardoned Turkey at Kentucky Distillery

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Nov 15, 2012, 09:00 ET

LAWRENCEBURG, Ky., Nov. 15, 2012 /PRNewswire/ -- Job creation has been an integral part of President Obama's platform throughout this election year and now Wild Turkey® is offering to help the Commander-in-Chief with his economy-boosting efforts by providing a guaranteed gig for this year's Presidentially-pardoned Thanksgiving turkey.

(Logo: http://photos.prnewswire.com/prnh/20121115/NY13932LOGO)

Each November, the National Turkey Federation donates a live turkey to the President of the United States, which America's Chief Executive promptly pardons from the dreaded, yet delicious, destination that awaits its feathered friends – the dinner table. Previous blessed birds have gone on to live out their post-pardon life roaming George Washington's Mount Vernon estate in Virginia, while others have served as honorary grand marshals of the Thanksgiving Day Parade at Walt Disney World Resort in Florida.

This year, Wild Turkey hopes to give this one fortunate fowl a prominent position as official "spokesbird" at its bourbon distillery in Lawrenceburg, Kentucky. The Wild Turkey Distillery, where this pardoned turkey would reside full-time, has recently undergone a $50 million expansion, making the 134,000 square-foot facility one of the largest whiskey distilleries in North America, and an ideal home for this feathered friend.

"In our humble opinion, there is no better place for this year's Presidentially-pardoned bird to live out its golden years than the Wild Turkey Distillery grounds in central Kentucky," said Jimmy Russell, Master Distiller, Wild Turkey Bourbon. "There really is no bird more undeniably American than the turkey. After all, it was the great Benjamin Franklin who called for it to be named our national bird."

"So Mr. President, this Thanksgiving, please – Give Us The Bird," added Russell.

As part of the company's request, Russell has sent a personal letter to President Obama making a formal plea to receive the pardoned turkey. A reception committee is at the ready on Wild Turkey Hill prepared to welcome the famous bird into the family and properly install him as the company's official spokesbird.

About Gruppo Campari
Davide Campari-Milano S.p.A., together with its affiliates ("Gruppo Campari"), is a major player in the global beverage sector, trading in over 190 nations around the world with a leading position in the Italian and Brazilian markets and a strong presence in the USA and Continental Europe. The Group has an extensive portfolio that spans three business segments: spirits, wines and soft drinks. In the spirits segment its internationally renowned brands, such as Campari, Carolans, SKYY Vodka and Wild Turkey stand out. It also has leading regional brands including Aperol, Cabo Wabo, Camparisoda, Cynar, Frangelico, Glen Grant, Ouzo 12, X-Rated Fusion Liqueur, Zedda Piras and the local Brazilian brands Dreher, Old Eight and Drury's. Its wine segment boasts the global brand Cinzano, as well as important regional brands including Liebfraumilch, Mondoro, Odessa, Riccadonna, Sella&Mosca and Teruzzi&Puthod. The soft drinks segment comprises the non-alcoholic aperitif Crodino and Lemonsoda as well as its respective line extension dominating the Italian market. The Group employs over 2,200 people. The shares of the parent company, Davide Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM), are listed on the Italian Stock Exchange. www.camparigroup.com

More information on the company can be found at

http://www.camparigroup.com/en/group/main.jsp

http://www.youtube.com/campariofficial

Media images are available at http://www.camparigroup.com/en/press_media/image_gallery/campari_download.jsp

About Campari America
Campari America is a wholly owned subsidiary of Davide Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM). At the heart of Campari America are two legends in the American spirits industry. The first, Skyy Spirits, was founded in San Francisco back in 1992 by the entrepreneur who invented iconic SKYY Vodka. The second is the world-famous Wild Turkey Distillery in Lawrenceburg, Kentucky, where they have been making the world's finest whiskies since the 1800's. Both companies were purchased by Davide Campari-Milano and together they form Campari America, which has built a portfolio unrivaled in its quality, innovation and style, making it a top choice among distributors, retailers and consumers. Campari America manages Gruppo Campari's portfolio in the US with such leading brands as SKYY® Vodka, SKYY Infusions®, Campari®, Wild Turkey® Straight Kentucky Bourbon, American Honey®, Russell's Reserve®, Glen Grant® Single Malt Scotch Whisky, Cabo Wabo® Tequila, Espolón® Tequila, Ouzo 12®, X-Rated® Fusion Liqueur®, Frangelico®, Cynar®, Carolans Irish Cream®, Irish Mist® Liqueur, Sagatiba® Cachaça and Jean-Marc XO Vodka®. Campari America is also the exclusive US distributor of Bowmore® Islay Single Malt Scotch Whisky, Auchentoshan® Lowland Single Malt Scotch Whisky, Glen Garioch® Highland Single Malt Scotch Whisky, McClelland's® Single Malt Scotch Whisky, Flor de Caña® Rum, Midori® Melon Liqueur, Hibiki® Whisky, Hakushu® Single Malt Whisky, and The Yamazaki® Single Malt Whisky.

Campari America is headquartered in San Francisco, California. More information on the company can be found at www.campariamerica.com, www.facebook.com/campariamerica, Twitter: @CampariAmerica and www.camparigroup.com. Please enjoy Campari America brands responsibly and in moderation.

SOURCE Wild Turkey