Widget Lets Retailers Repurpose Google Local Availability Data for Mobile

PITTSBURGH, Jan. 17, 2011 /PRNewswire/ -- Branding Brand has developed a "Find in Stores" widget that, for the first time, lets retailers repurpose Google Local Availability data feed for use on their own mobile sites.

The widget allows shoppers to check an item's availability and find the nearest location for purchase. It is currently in use on Branding Brand-developed m-commerce sites, including Steve Madden and Vitamin Shoppe.  

"'Find in Stores' offers an easy way for brands to get their inventory, not just on Google, but also on their mobile site or app," says Chris Mason, Branding Brand's co-founder. "It's a mobile means to an in-store end."

ABOUT BRANDING BRAND:

Branding Brand provides retailers with turn-key solutions for mobile and Facebook commerce. Branding Brand's re-expresses websites across multiple channels--including mobile phones, apps, tablets, and Facebook--while adding enhanced functionality and aesthetics. Its clients include Bon-Ton, Carnival Cruise Lines, Drugstore.com, GNC, Nebraska Furniture Mart, Sephora, Starwood Hotels and Resorts Worldwide, Steve Madden, and Vitamin Shoppe. For additional information about Branding Brand's m-commerce and f-commerce offerings, visit http://www.brandingbrand.com.

SOURCE Branding Brand

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