"Who Am I to Judge?" Pope Francis T-Shirt Celebrates Diversity and Promotes Archetypes Not Stereotypes

NEW YORK, Feb. 27, 2014 /PRNewswire/ -- Archetypes Executive Chairman, Tom Gallagher, unveils iconic "Who Am I to Judge?" Pope Francis T-shirt. This universal message is especially timely with the recent news about Michael Sam and Ellen Page coming out. However, "Who Am I to Judge?" goes beyond the gay, lesbian and LGBT community. It's a global message that applies to communities and Archetypes everywhere.

(Photo: http://photos.prnewswire.com/prnh/20140227/PH73515 )

"We created this T-shirt with a nod to Pope Francis and introduction to the concept of wanting people to be known for who they are according to their Archetypes, not based on someone else's stereotype," stated Gallagher.

The "Who Am I to Judge?" T-shirt celebrates Pope Francis' response to a reporter's question about gay priests in the church. With those five words, Pope Francis stepped away from the disapproving tone and showed a gesture of openness, which startled many in the Catholic world.

"Scolding is out in Rome; hand holding is in," according to NBC News. "Pope Francis, also known as Time's Person of the Year and Twitter's #bestpopeever has rebranded the church as a welcoming, compassionate church for the poor as opposed to a church that nags people and is worried about rules and regulations."

Archetypes tapped New York City-based graphic designer Glenn Wolk for his compelling imagery of iconic figures like the Rolling Stones, Led Zeppelin and the Beatles. The result: A powerful combination of Francis' image, his words and a Scripture quote (Luke 6:37) about "judging not, and you will not be judged."

Following is a link to a gallery of people wearing the iconic T-shirt, including models, social workers, a Jesuit university president, newsmakers and students. http://bit.ly/1fSdxOP

The white, long sleeve "Who Am I to Judge?" T-shirt is available in five sizes (S, M, L, XL, XXL) for $25.00 on http://shop.archetypes.com/

About Archetypes:

Archetypes.com is a social site that allows a user to identify their archetypes by taking a short quiz. Archetypes are a universal pattern of behavior that motivates everything we do. They represent the blueprint of one's soul. Once discovered, archetypes enable users to better understand themselves and others. The online platform allows users to search original and curated content, products and people, and easily find what is relevant, meaningful and entertaining to them.

Visit www.archetypes.com, take the quiz and begin a journey of self-understanding and become a more authentic you.

Media contact:
Sarah Stabile
Hi-Impact Communications
212.206.0446
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