Wheels Up Taps the Casper Mattress as the Go-To for Well-Rested Pilots

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Jan 11, 2017, 08:34 ET

NEW YORK, Jan. 11, 2017 /PRNewswire/ -- Wheels Up, the membership-based private aviation company known for their curated selection of member benefits, announced a collaboration with sleep startup Casper, bringing together two revolutionary lifestyle brands that offer innovative products and services. As part of the collaboration, Wheels Up will provide every pilot and member of the operations team for the Wheels Up fleet with a brand new Casper mattress.

"The pilots and operations team from our partners at Gama Aviation have an unrelenting commitment to flying Wheels Up's members safely while providing them with the best service in the industry," said Kenny Dichter, Founder and CEO of Wheels Up. "Understanding the importance of sleep, Wheels Up and Casper believe strongly in investing in the well-being of the pilots and operations team on the ground."

"We're extremely proud to be partnering with Wheels Up, the fastest growing private aviation company, to help pilots get their best rest," said Philip Krim, CEO, Casper. "As like-minded companies disrupting two areas that significantly impact so many people's well-being — sleep and travel — we share a mission to make people's lives better every day and every night."

About Wheels Up

Wheels Up is a revolutionary membership-based private aviation company that significantly reduces the upfront costs to fly privately, while providing unparalleled flexibility, service and safety. Created and led by renowned entrepreneur Kenny Dichter, Wheels Up offers guaranteed availability to its private fleet of new Beechcraft King Air 350i and Citation Excel/XLS aircraft to individual, family and corporate members. With the cutting-edge Wheels Up mobile app, members can seamlessly book flights, manage their accounts, participate in ride-share opportunities and select Hot Flights, a vast selection of one-way "empty leg" flights that are posted daily to the app and updated in real time. Members also have access to Wheels Down, a program featuring exclusive events and experiences, unique partner benefits and a full-service luxury concierge.

Wheels Up acts as agent for the Wheels Up members, and is not the operator of the program aircraft; FAA licensed and DOT registered air carriers participating in the program exercise full operational control of the program aircraft. Any aircraft owned or leased by Wheels Up are dry leased to the operating air carrier to facilitate operations by that carrier. Please visit wheelsup.com. Follow us on Facebook | Twitter | Instagram | Google

About Casper

Casper is a global sleep company that launched in 2014 with an obsessively engineered, outrageously comfortable mattress sold directly to consumers. Its critically acclaimed sleep surface was developed in-house, has a sleek design, and is delivered in a small, "how did they do that?"-sized box. The company is one of the fastest-growing consumer brands of all time, and its product line has expanded to include sheets, pillows, a matching foundation, and a dog mattress. Casper was named one of Fast Company's Most Innovative Companies in the World, and its eponymous mattress was crowned one of TIME Magazine's Best Inventions. For more information, please visit casper.com.