What If? IBM Smarter Analytics

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Dec 16, 2013, 04:00 ET

LONDON, December 16, 2013 /PRNewswire/ --

Lack of information can drive you round the bend. But what if you knew what was around the corner? What if you could analyse trends to stay ahead of the proverbial curve? How would that change your business? How would that give you an edge over your competitors?

IBM has the answer; Predictive Analytics.

Because what if you really could predict things like consumer behaviour and market trends much better than those competitors? What if you could tell who's going to be buying what and how much and when? What if you could turn the future into an asset? What if there was predictive software out there that could analyse huge amounts of information, and find the answers you need to make better business decisions now based on future likelihoods?

So what? Fine, but we predict you may be at something of a disadvantage. Because if you could tame big data to win you would, right? Because big data is getting bigger every day.

The social buzz is that IBM SPSS predictive software can add serious business value by helping turn if into is or isn't. Into can or can't. Into will or won't.

Click here (http://bitly.com/J5okfy) if you want to find out more.

SOURCE IBM