What are the 3 Questions Telecoms Operators Should ask Themselves Before Selling Customer Data?

LONDON, October 10, 2014 /PRNewswire/ --

With consumers growing increasingly accustomed to their online behaviours being tracked and used for commercial gain, they're also becoming more concerned about the implications of companies using this information.

For telecommunications operators the situation is particularly acute, as they can track not only online behaviour such as web browsing and app usage, but also information about their subscribers in the "real world". With this in mind, what are the questions that operators should ask themselves before selling this data?

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Big Data Monetisation in Telecoms will be providing a forum to discuss current big data challenges, including how you can ensure the integrity and security of your customers' data in order to maintain their trust.

This important topic will be discussed in detail in the afternoon session of the conference's pre-conference focus day, in particular defining the role of technology in protecting and managing privacy when large and diverse data sets are collected and combined.

>> View the full agenda online

Notes to editor: 

Big Data Monetisation in Telecoms Northern Europe will take place in Copenhagen between 4^th-6^th November 2014. The conference is sponsored by Omnitele.

SOURCE Telecoms IQ