WestJet announces first-bag seat sale

Airline upholds commitment to lower Econo sale fares

CALGARY, Sept. 18, 2014 /CNW/ - WestJet today announced a seat sale effective today through September 22, 2014, on flights and vacation packages for travel to select destinations in Canada, the U.S., Mexico and the Caribbean until December 10, 2014*.

"We remain dedicated to being Canada's low-fare leader and this seat sale supports our commitment to providing a full range of fares and corresponding value from Econo through to our Flex and Plus fares," said Bob Cummings, Executive Vice-President, Sales, Marketing and Guest Experience. "We said on Monday that we would lower Econo fares and offer even lower seat sale fares, and we're doing exactly that."

On Monday, WestJet announced a $25 first-bag fee on its Econo fares while indicating that the unbundling of the fare would allow for lower sale fares. The first-bag fee applies only to the Econo fare bundle whereas Flex fares include the first bag free and Plus fares include two checked bags. Guests who have the WestJet RBC World Elite MasterCard will be exempt from a first-bag fee for up to nine people on the cardholder's reservation, while WestJet Rewards members who are in the Silver and Gold tiers are also able to check a first bag at no charge. WestJet's bag fee applies only to Econo fares for travel within Canada and between Canada and the U.S.

*Some restrictions apply. For full details visit westjet.com/seat-sale.

About WestJet
We are proud to be Canada's most-preferred airline, powered by an award-winning culture of care and recognized as one of the country's top employers. We offer scheduled service to 90 destinations in North America, Central America, the Caribbean and Europe. Through our regional airline, WestJet Encore, and with partnerships with airlines representing every major region of the world, we offer our guests more than 120 destinations in more than 20 countries. Leveraging WestJet's extensive network, flight schedule and remarkable guest experience, WestJet Vacations delivers affordable, flexible travel experiences with a variety of accommodation options for every guest. Members of our WestJet Rewards program earn WestJet dollars on flights, vacation packages and more. Our members use WestJet dollars towards the purchase of WestJet flights and vacations packages on any day, at any time, to any WestJet destination with no blackout periods  ̶  even on seat sales. For more information about everything WestJet, please visit westjet.com.

Recent recognition includes:

2014 Interbrand Canada's Best Canadian Brands (Rank #20)
2014 Canada's Most Preferred Airline (Ipsos)
2014 Value Airline of the Year (Air Transport World magazine)
2014/2013/2012 Canada's Most Attractive Employer (Randstad)
2013 Highest equity score: airline, vacation package supplier brands (Harris/Decima EquiTrend Study)
2013 Gold Stevie Award Best Transportation Company (American Business Awards)
2013 Chairman's Circle Award: WestJet Vacations (CPSC)
2013 WestJet RBC MasterCard ranked #1 in Canada (Money Sense magazine)

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SOURCE: WestJet