Werner Ladder Teams Up with Tim Brando Show to "Reach for the Top"

GREENVILLE, Pa., March 16, 2012 /PRNewswire/ -- Werner Ladder, the official ladder of the NCAA® Basketball Championship, will sponsor the "Reach for the Top" feature on the weekday TIM BRANDO SHOW which airs on CBS Sports Network. The "Reach for the Top" segment showcases NCAA basketball teams in their pursuit to cut down the nets at the Men's Final Four® in New Orleans.

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"Reach for the Top" is a feature and branded content series that highlights the teams, student-athletes and coaches who have what it takes to get to the next level. Hosted by veteran sports personality Tim Brando, the TIM BRANDO SHOW covers the world of sports with a focus on college athletics, featuring an array of compelling guests, topics and commentary.  The Tim Brando Show airs live weekdays from 10:00 AM-1:00 PM, ET. with clips also available online at http://www.cbssports.com/.

"Werner is thrilled to sponsor the 'Reach for the Top' feature on the Tim Brando Show," said Chris Filardi, Vice President of Marketing for Werner Co. "He does a great job delivering the live excitement of NCAA basketball to devoted audiences across all media. This partnership gives Werner the opportunity to show our support for the coaches and student-athletes and inspire those who 'reach for the top' to keep climbing the ladder until they rise above the rest in the championship game."

ABOUT WERNER CO.  Werner Co. is the official ladder of the NCAA® Basketball Championship and a world leader in the manufacturing and distribution of ladders, climbing equipment, ladder accessories and fall protection products under Werner, Green Bull, Keller and other licensed brands. Werner is North America's #1 brand in ladders and has built a reputation of excellence in safety for professionals and consumers. Backed by over 60 years of product innovation, Werner ladders are recognized for their durability and quality. All Werner ladders meet or exceed applicable Occupational Safety and Health Administration (OSHA) and American National Standards Institute (ANSI) codes and standards for strength and structural integrity. Werner is headquartered in Greenville, Pennsylvania. For more information about Werner Co., visit www.wernerco.com.

NCAA and Final Four are trademarks of the National Collegiate Athletic Association.

SOURCE Werner Ladder