Wendy's Restaurants Team up with The Salvation Army and WTAE Channel 4's Project Bundle Up -Customers Can Help Keep Kids and Seniors Warm

News provided by

The Salvation Army Western Pennsylvania Division

Oct 29, 2014, 07:15 ET

CARNEGIE, Pa., Oct. 29, 2014 /PRNewswire-USNewswire/ -- An ever-increasing number of families, for various reasons, are finding themselves in need of The Salvation Army and WTAE's Project Bundle-Up program to ensure that their children have the appropriate winter outerwear for the cold winter season. Many local senior citizens fit into that category as well. The Salvation Army is constantly challenged to find new partners and methods of raising funds in order to meet the increased needs.

Wendy's Restaurants has stepped up to the plate to help raise community awareness of human needs and provide critical funds to operate the Project Bundle-Up program for 2014-2015. During the month of November, more than 55 Wendy's Restaurants will provide their customers with the opportunity to purchase "Hang a Coat" tags for $1 each to display at the restaurants. Funds generated through this partnership between Wendy's, The Salvation Army and WTAE's Project Bundle-Up will provide the foundation of support needed to help individuals and families get back on their feet during a time when they are in the most need. Public support will help keep countless children and seniors warm and healthy throughout the year.

For 28 years, WTAE Project Bundle-Up has played a critical role in providing new winter outerwear for needy children and seniors across Western Pennsylvania. Founded in 1986 by WTAE-TV Channel 4 and The Salvation Army, Project Bundle-Up has raised more than $12.3 million dollars and served more than 242,000 needy kids and seniors with new winter outerwear. This new partnership is one of the many ways that WTAE Project Bundle-Up raises funds to provide personal shopping trips for thousands of deserving individuals each year.

Both a church and a social service organization, The Salvation Army began in London, England in 1865. Today, it provides critical services in 126 countries worldwide. The 28-county Western Pennsylvania Division serves thousands of needy families through a wide variety of support services. To learn more about The Salvation Army in Western Pennsylvania, log onto www.salvationarmy-wpa.org, twitter.com/SalArmyPGH or Facebook.com/SalvationArmyWesternPA. The Salvation Army … Doing the most good . . . for the most people . . . in the most need.

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SOURCE The Salvation Army Western Pennsylvania Division