"We Remember" Cycling From Coast to Coast to Raise Money for Fallen Officers Memorial Fund

LAS VEGAS, April 27, 2011 /PRNewswire/ -- Edward Maas, a 40-year-old correctional officer from Las Vegas, has received some much needed support from Caesars Entertainment Corporation in his quest to bicycle across America in 33 days to raise money for local families of fallen officers. The 3,458-mile bike ride began in Costa Mesa, California on April 23 and will conclude in Amesbury, Massachusetts on May 26.

(Logo: http://photos.prnewswire.com/prnh/20101123/LA06675LOGO)

Averaging 115 miles of cycling a day and passing through 14 states, Maas will wear the logo of Caesars Entertainment's trademark employee volunteerism program, HERO, on his jersey as he pedals to raise a total of $25,000 for the Fallen Officers Memorial Fund.

"I have participated in 24 marathons, 14 half marathons and two century rides and none will mean more to me than this ride across America for the families of fallen officers," said Maas. "Working in law enforcement for the past 10 years, I have seen the impact that losing loved ones in the line of duty has on people. I am honored that Caesars Entertainment is willing to support me in my effort."

Caesars Entertainment is Maas' title sponsor, providing him with almost a third of the total money he is looking to raise, as well as jerseys. He is hoping to raise the remaining funds through a Facebook raffle with exclusive resort, dining and entertainment packages donated by Caesars Entertainment and other sponsors.

"We are honored to support Edward as he rides from coast-to-coast for the Fallen Officers Memorial," said Jan Jones, senior vice president of communications and government relations for Caesars Entertainment. "And, we are privileged to give back to the families of police officers who have sacrificed their lives serving the communities in which we operate.  "

Twenty-two Caesars Entertainment resorts are supporting the ride in Ak Chin (Phoenix, AZ); Caesars Atlantic City Resorts; Harrah's Metropolis and Joliet, IL; Horseshoe Southern Indiana (Elizabeth, IN;) Caesars Las Vegas Region, Harrah's Laughlin, Harrah's Reno and Harrah's and Harveys Lake Tahoe, NV and Caesars Windsor, Ontario (Canada).

In 2010, HERO volunteers company-wide contributed a total of 132,000 hours of service to the communities they reside in, and Caesars Entertainment and the Caesars Entertainment Foundation contributed $12 million in charitable/philanthropic giving.

About Caesars Entertainment Corporation

Caesars Entertainment Corporation is the world's largest casino entertainment company. Since its beginning in Reno, Nevada, more than 70 years ago, Caesars has grown through development of new resorts, expansions and acquisitions, and now operates casinos on four continents. The company's resorts operate primarily under the Harrah's®, Caesars® and Horseshoe® brand names. Caesars also owns the World Series of Poker® and the London Clubs International family of casinos. Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. Caesars is committed to environmental sustainability and energy conservation and recognizes the importance of being a responsible steward of the environment.  For more information, please visit www.caesars.com.

SOURCE Caesars Entertainment Corporation