Walmart Introduces Top Quality USDA Choice Steaks Just in Time for Summer Grilling Season
Only 1 in 5 steaks qualify for Walmart's USDA Choice Premium Beef label
BENTONVILLE, Ark., May 3, 2012 /PRNewswire/ -- Got a taste for grilling? Almost eighty-six percent of households own an outdoor barbecue, grill or smoker. This year, meats, especially steak (83 percent), top the list of the most popular foods prepared using a grill.* Customers across the country can now enjoy Walmart's premium selection and wide assortment of top quality USDA Choice steak, including T-bone, NY Strip, Filet, Ribeye, and Top Sirloin, at a great price. This new steak offering is available in Walmart stores nationwide just in time for the busy summer grilling season.
"Walmart now offers top quality USDA Choice steaks at a great price," said Scott Neal, vice president of fresh meat and seafood for Walmart U.S. "We encourage customers to try the new USDA Choice steaks at Walmart's everyday low prices, even if they haven't considered Walmart for their steaks in the past. We believe in our new steak so much that we're offering a full refund if a customer is not pleased."
Walmart selects the best USDA Choice cuts, tender-ages the steak to perfection, and, as we do with all our steaks, makes sure it undergoes rigorous USDA inspections for quality and safety. In fact, only 1 in 5 steaks are good enough to be called Walmart Choice Premium Beef.
100% Money Back Satisfaction Guarantee
Ready to put your taste buds to the test? Walmart is so confident that customers will love the top quality USDA Choice steaks that the retailer offers a 100% Money Back Satisfaction Guarantee. If customers aren't fully satisfied, they can just bring back the receipt for a complete refund.
Why Choose Steak at Walmart:
- High Quality. Walmart selects each and every steak. And, only 1 in 5 steaks qualify for the retailer's USDA Choice Premium Beef label.
- Excellent Taste. Perfect marbling in these cuts makes them extra juicy and flavorful.
- Expertly Aged. All of Walmart's steaks are aged for excellent flavor and tenderness.
Walmart Partners with Kingsford® Charcoal and Coca-Cola® for the Walmart Choice Steak Challenge
Walmart is conducting a multi-city search for the chef with the best steak-grilling skills in the country; the Walmart Choice Steak Challenge presented by Kingsford Charcoal and Coca-Cola will determine who grills the best steak in town. Each chef will be firing up grilled rib eyes, allowing shoppers the chance to decide which chef moves on to the May 22nd New York City finale. All events will take place in Walmart parking lots and be judged by shoppers, who will get to try the steak and wash it down with a refreshing Coca-Cola Zero, free of charge. One finalist from each of the eight cities including Tampa, Miami, Houston, San Antonio, Dallas, St. Louis, Nashville and Atlanta, will be selected to compete in New York City on May 22nd, for top honors in a contest judged by champion pit master Chris Lilly and other food experts.
To learn more about Walmart's new steak offerings, including images, recipes and tips, please visit www.walmart.com/steak and www.Grilling.com.
About Walmart
Wal-Mart Stores, Inc. (NYSE: WMT) serves customers and members more than 200 million times per week at over 10,000 retail units under 69 different banners in 27 countries. With fiscal year 2012 sales of $444 billion, Walmart employs 2.2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://walmartstores.com, and on Facebook at http://facebook.com/walmart and on Twitter at http://twitter.com/walmart. Online merchandise sales are available at http://www.walmart.com and http://www.samsclub.com.
*Source: Hearth Patio & Barbecue Association's 2012 State of the Barbecue Industry Report
SOURCE Wal-Mart Stores, Inc.
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