Wall Street Communications Retained to Provide Worldwide PR Services for LiteTouch®
SALT LAKE CITY, June 27, 2011 /PRNewswire/ -- Wall Street Communications today announced that the company has been retained to provide worldwide public relations and social media advisory services to LiteTouch®, a leading manufacturer of lighting control products. As LiteTouch's agency of record, Wall Street Communications will develop and maintain the company's profile in the electrical installation and builder industry trade press.
"As we increasingly focus on energy-efficient control technologies, having the support of a public relations agency with a deep understanding of energy management and its role in the electrical installation and builder market is essential," said Angie Larson, LiteTouch's vice president of sales and marketing. "Wall Street Communications was the natural choice and we look forward to working with them as we expand our presence in this market segment."
LiteTouch, a 30-year leader in the residential custom installation market, delivers robust lighting control solutions designed to be installed and custom-programmed by authorized dealers, certified installers, and distributors worldwide. LiteTouch lighting control systems are engineered for both new construction and retrofit applications, with features such as remote access, conditional event and custom programming, and a host of other energy-saving features.
"LiteTouch has been a leading lighting control system manufacturer for decades, and has earned a reputation for quality and innovation worldwide," said Caryn Cohen, president, Wall Street Communications. "We look forward to building on this success to extend the company's brand recognition into the energy management segment."
LiteTouch is jointly operated with Panamax/Furman. Both companies are subsidiaries of the Home Technology Group of Linear, LLC.
About Wall Street Communications
Since 1996, Wall Street Communications has offered marketing communications services for an international range of clients in the electronic media technology industry. With fundamental operating principles of accuracy, creativity, and integrity, the agency has a unique range of experience in promoting products and technologies from the component level to the level of the professional user. Wall Street Communications maintains corporate headquarters in Salt Lake City and satellite offices throughout North America and Europe. More information is available at www.wallstcom.com.
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SOURCE Wall Street Communications
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