VitaminSpice Introduces Iron Chef Line Co-Branded Line of Spices and Flavorings

WAYNE, Pa., Jan. 25 /PRNewswire-FirstCall/ -- VitaminSpice (OTC Bulletin Board: VTMS) (German WKN: A0YCND) (www.VitaminSpice.net) and Iron Chef have created a co-branded line of spices to be distributed by American Distribution Company (Amdistco.com). The products will be offered in the following multi-packs: Italian Seasoning, Pizza Blend, Desert Pack, and Dinner Blend. Each pack will have two products including the all new Italian Seasoning Spice and the multicolor sprinkles desert topping. The Spices/flavorings have both Iron Chef and VitaminSpice on the labels.

"We are thrilled to be launching with Iron Chef as our first co-branding opportunity," states Ed Bukstel, President of VitaminSpice.  "The Iron Chef brand is instantly recognized and stands for quality and food innovation. We expect this to add significantly to VitaminSpice's market exposure and revenue forecast over the 12 months."

In addition, Amdistco, which already holds the license to other prominent licensors like Pennzoil, Hershey's and Mountain Dew, has already received strong indications of interest from national retailers about developing additional co-branded VitaminSpice lines.

"In relation to that point, we are currently in negotiations with several companies who wish to co-brand with us," adds Ed Bukstel.  "From salad dressings, to cereals, to ketchups and sauces, busy parents are constantly looking for ways to help their children eat healthier and get the vitamins they need in a flavorful way. This increasing market trend additionally allows VitaminSpice the additional opportunity to work with other manufacturers and co-brand our products within those manufacturers' and merchants' current product lines. This is really due to the benefits of the healthy choice alternative that our spices allow for their clients. By working in this way, both VitaminSpice and the companies we partner with create added benefit for the consumer and help both companies in the expansions of their current market shares."

About VitaminSpice

VitaminSpice is uniquely positioned between the $100 billion health food/vitamin supplement industry and the multi-trillion-dollar traditional food industry.

A pioneer in the emerging foodceutical industry, VitaminSpice sells vitamin- mineral- and antioxidant-infused spices and food products.

The VitaminSpice line combines premium spices and herbs with proprietary micro-coated essential vitamins, minerals, nutrients and antioxidants. VitaminSpice gives food a boost by enriching it with concentrated nutrients.

Their offerings currently include: Crushed Red Pepper, Ground Black Pepper, Sea Salt, Italian Seasoning, Ground Cinnamon and Granulated Garlic. A proprietary micro-encapsulation process keeps the vitamin properties locked inside, even when heated, allowing the food products to retain their full flavor.

For additional news and information on VitaminSpice, contact Ed Bukstel at 484.367.7401 or visit VitaminSpice.net.

VitaminSpice Safe Harbor

This News Release may contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove correct.

SOURCE VitaminSpice

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