ViSalus™ Appoints Aldo Moreno Chief Technology Officer

LOS ANGELES, July 10, 2012 /PRNewswire/ -- ViSalus, the number one challenge marketing company with its Body by Vi™ 90-Day Challenge, today announced the appointment of Aldo Moreno as its Chief Technology Officer.  Mr. Moreno is a member of ViSalus' senior executive team and reports directly to Ryan Blair, ViSalus Co-Founder and Chief Executive Officer.

As Chief Technology Officer, Mr. Moreno is responsible for providing strategic direction, planning and leadership  for all aspects of technology for ViSalus worldwide.  His focus will be on building, developing, and implementing integrated systems and IT infrastructure to support ViSalus' business objectives, as well as the company's affiliates and promoters.  

"Aldo has a proven track record establishing technology operations in countries around the world and will be instrumental in helping us define and implement a technology roadmap to support our growth objectives," stated Blair.  "We are pleased to have Aldo as a member of our executive leadership team as we continue to expand."

Prior to joining ViSalus, Mr. Moreno was Managing Partner of Liquid Thought, LLC., a technology and managing consulting company in Los Angeles.  He has also served as Senior Vice President of Information Technology/Chief Information Officer at Herbalife International where he oversaw all information technology functions worldwide.  During his tenure, Mr. Moreno led the successful migration from a legacy system onto Oracle order management, which significantly enhanced operational capacity and reduced implementation costs for all future country openings.  Mr. Moreno also established a state of the art eCommerce platform for the company's distributors and customers worldwide.  Previously, Moreno was Vice President of Information Technology at Walt Disney Studios and was responsible for defining and implementing enterprise wide technology solutions, managing systems development worldwide and overseeing information technology operations in Asia Pacific and Latin America.

"I am very excited to be part of the ViSalus team," said Moreno. "I look forward to working with the Founders, Promoters and management team to support the company's growth objectives and continue to advance the company's leadership position in network marketing."

Mr. Moreno graduated Summa Cum Laude from California Lutheran University in Thousand Oaks, California.  Born in Argentina, he is fluent in Spanish and resides in Royal Oak, Michigan.  Mr. Moreno is married and has two children.

Learn more about ViSalus at http://www.visalus.com and http://www.bodybyvi.com.

About ViSalus
Founded in 2005 with headquarters in Los Angeles, CA and Troy, MI, ViSalus™ is the company behind the wildly successful Body by Vi™ Challenge, a 90-day personal health transformation platform. ViSalus champions personal victories and entrepreneurship through a social marketing model, premium products, and supportive global community. Simple, affordable, rewarding and fun—the Body by Vi Challenge is the #1 weight-loss and fitness Challenge in North America today. ViSalus™ is majority-owned by Blyth, Inc. (NYSE: BTH).

Media contact:
Juliet Morgan, VP of Brand Relations
[email protected] l (323)297-9200

SOURCE ViSalus

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