Viralheat to Exhibit at Variety Massive Conference

SAN MATEO, Calif., March 31, 2014 /PRNewswire/ -- Viralheat will be exhibiting its enterprise social media monitoring and management software at Massive: The Advertising & Marketing Summit on April 3 at the Four Seasons Doheny, Beverly Hills.

The exhibit will highlight how Viralheat goes beyond social media monitoring with predictive analytics and lead identification technology.  Viralheat's patented technology identifies purchase intent based on social media behavior, providing brands with leads in real-time and the ability to prove social ROI and exceed sales and marketing goals.

"Identifying users with definitive purchase intent increases acquisition and conversion rates, significantly boosting sales," says Viralheat CEO, Jeff Revoy.  "If you want real results from your social media efforts, predictive social behavior and lead identification need to be at the forefront of your business strategy." 

Massive: The Advertising & Marketing Summit is being held on April 3 at the Four Seasons Doheny in Beverly Hills.  Attendees can meet with Viralheat's team for a live demonstration.  More details about the conference can be found at http://variety.com/conference/massive2014/.

About Viralheat: Viralheat is the social monitoring and management platform that provides enterprise businesses the only tool they need to get tangible results from real-time, actionable social data.  Founded and developed by two Silicon Valley engineers, Viralheat's patented technology identifies potential leads from predictive behavior analysis as well as offers full-scale publishing, engagement, management, monitoring, and reporting across all major social networks.  Viralheat's extensive platform also supports integrations with the top CRM, support, and web analytic platforms.

Launched in 2011, Viralheat is headquartered in the Silicon Valley and serves thousands of businesses worldwide. Visit www.viralheat.com @viralheat #viralheat

SOURCE Viralheat