Viamedia Announces New Hartford General Manager
Executive to Oversee Cable Ad Sales Operations for Viamedia's Frontier Communications Connecticut Partnership
LEXINGTON, Ky., Dec. 3, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced the appointment of John Victory as the General Manager in Hartford, Connecticut. In this role, Victory will plan, direct and control all sales and operational activities in this vital market on behalf of Frontier Communications.
"Hartford is a critical market for Viamedia," said Mark Lieberman, President and Chief Executive Officer, Viamedia. "With John Victory at the helm, I know we will be providing the high quality service our customers and clients have grown to expect. I look forward to working with a lifelong Connecticut resident and businessman who understands the market and its needs more than anyone else."
Before joining Viamedia, Victory served as General Sales Manager at WTIC AM 1080 / UCONN Radio Network where he was responsible for attaining all billing goals through local and national sales, NTR, digital and special events.
Prior, Victory was the Director of Sports Sale for UCONN Radio Network where he developed a sales team from scratch. In addition, he has served as General Sales Manager at Country 92.5 FM and has experience at WTIC AM 1080, CBS Radio Representatives and WSTC AM Stamford, CT.
"I have lived and worked in Connecticut for my whole life and there is no better way to continue serving the state I love than working with the amazing team at Viamedia," said Victory. "This opportunity presents exciting new challenges and opportunities and I am thrilled to be working with the great platform being rolled out by Frontier."
Recently, Viamedia and Frontier Communications announced a multi-year agreement for Viamedia to run the advertising sales for Frontier's newly acquired AT&T U-verse® markets throughout Connecticut.
ABOUT VIAMEDIA
Headquartered in New York City, NY and Lexington, KY, Viamedia is a leading provider of outsourced local advertising sales services. The company specializes in selling market based advertising to local, regional and national advertisers on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. For more information on Viamedia, visit www.viamediatv.com
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/viamedia-announces-new-hartford-general-manager-300003988.html
SOURCE Viamedia
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