Vector Media Awarded Expanded Transit Contract by Milwaukee County Transit System
Bus shelter and street furniture business included within deal
NEW YORK, Sept. 24, 2018 /PRNewswire/ -- Vector Media, an innovative media company specializing in large-format transit media, traditional Out-of-Home (OOH) media and the creation of interactive brand experiences, was awarded a new transit advertising contract by Milwaukee County Transit System (MCTS) effective November 1st. This award included the advertising rights for the municipal bus system which Vector previously possessed as well as the rights to Milwaukee's bus shelter and street furniture assets which it did not previously possess.
"We're excited to expand our relationship with Vector Media," said Brendan Conway, Chief Marketing and Communications Officer at MCTS. "Their innovation and high-quality work is helping us increase our revenue while also improving advertising opportunities for businesses across our region."
"We are grateful for the synergistic relationship with the team in Milwaukee and their trust in our organization as we add the bus shelters now to our campaigns," said Dave Daucanski, Senior Vice President, Public Transit at Vector.
Vector's CEO Marc Borzykowski added, "We are grateful to the county for their continued confidence and support of our efforts. We are excited to expand our effort within the marketplace and look forward to bringing new and innovative ideas and products to this joint effort."
About Vector Media
Vector helps brands tell better stories through a contemporary mix of outdoor media assets and experiences designed to cut through the clutter. Founded in 1998 as a billboard company in New York, it was Vector's iconic Double Decker product that revitalized transit advertising on a national scale and demonstrated to the world that impact and reach are not mutually exclusive. Now operating in 53 markets, including 27 of the top 35 DMAs, Vector is the largest provider of mobile advertising solutions in the country. Vector believes in the power of offline, contextual marketing and has created an integrated platform that combines data and creativity to harness the power of out-of-home, experiential marketing and digital advertising.
Media Contact for Vector Media:
JMediaHouse, LLC
Jason Geller
212-920-0398
[email protected]
SOURCE Vector Media
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