Value Retail Announces Prestigious Alliance With Virtuoso®

LONDON, December 20, 2011 /PRNewswire/ --

Value Retail has signed a prestigious alliance with Virtuoso®, confirming the collection of Chic Outlet Shopping^® Villages by Value Retail as Virtuoso's first retail outlet partner in Europe.

Virtuoso is the world's leading luxury travel network; this exclusive by-invitation-only organisation comprises more than 330 agencies with more than 7,200 elite travel advisors in 20 countries across North and South America, the Caribbean, Australia and New Zealand. The new alliance between two industry leaders affords international travellers the opportunity to enjoy an authentic European luxury shopping experience combined with exceptional value, and for Value Retail, the relationship presents an opportunity to strengthen awareness of the Collection of Chic Outlet Shopping^® Villages through Virtuoso's vast resource and innovative services.

"Retail is a huge area of growth in the tourism sector right now, the brands are the main attraction, but we offer more than shopping alone; we offer a complete experience," comments Ian Stazicker, Senior Tourism Manager - Value Retail. "In 2010 we welcomed over 26 million customers to the collection and this alliance is a tremendous opportunity for us to reach a new global audience."

The Chic Outlet Shopping^®Villages are located outside London, Dublin, Paris, Madrid, Barcelona, Milan / Bologna, Brussels / Antwerp / Cologne, Frankfurt, and Munich. In some 900 outlet boutiques customers can acquire genuine previous seasons' collections from world-leading international and niche European brands, with famous names including Anya Hindmarch, Belstaff, Calvin Klein Collection, Diane Von Furstenberg, Matthew Williamson, Mulberry, Missoni, Paul Smith, Smythson, Temperley London, Tumi, Vivienne Westwood and Yves Saint Laurent, at prices reduced by up to 60%, and sometimes more, off the recommended retail price, all year round - not to mention the added value of tax-free savings for guests outside of the EU.

Each Village benefits from excellent transport links, award-winning Tourist Information Centres; a range of restaurants and cafés offering fine regional and international cuisine; personal shoppers; VIP suites; a hands-free shopping service; free parking all year round, as well as seasonal valet parking and a Shopping Express coach service which operates directly from respective city centres - all this teamed with a host of art and photography exhibitions and unique events throughout the year.

"It's retail at its best," said Angela Goicouria, Virtuoso's Vice President of Alliances. "Our travel agency members and their advisors have been asking for a preferred relationship within the retail category, and the Chic Outlet Shopping^® Villages by Value Retail stood out from the crowd by offering brands that appeal to our upscale clientele and a value that savvy shoppers will appreciate."

The alliance between Virtuoso, as 'Specialists in the Art of Travel' and the Chic Outlet Shopping^® Villages promoting the art of smart shopping, offers a combined market leadership providing unrivalled expertise and offering customers smart choices, value and an extraordinary European travel experience.

For more information please visit http://www.ChicOutletShopping.com

The Chic Outlet Shopping® Villages will be exhibiting at FITUR International Tourism Trade Fair, 18- 22 Jan 2012 (Madrid) Hall 6: Stand 6A14.

SOURCE Value Retail

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