Value Recovery Group President Finds His Perfect Balance
Jaime Sisto, president and Chief Operating Officer for Value Recovery Group, is latest executive featured in national ad campaign focused on work-life balance
COLUMBUS, Ohio, May 5 /PRNewswire/ -- For Jaime Sisto, achieving the State of Perfect Balance is a fulltime pursuit. As president and chief operating officer of Value Recovery Group, Sisto is strengthening Ohio's growth nationally and internationally by attracting a hard-working and skilled workforce that is necessary to stay competitive in this global economy.
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Sisto believes the opportunity Ohio brings has been essential to his and his company's success. He is the latest business leader featured in the "State of Perfect Balance" Wall Street Journal ad campaign. The Ohio Business Development Coalition, the nonprofit organization that markets the state for capital investment, and AEP Ohio sponsor the ongoing ad campaign.
"We can compete internationally because life in Ohio attracts very talented people—and keeps them here," Sisto said.
Companies like AEP Ohio are helping Value Recovery Group achieve its mission. The preferred energy partner for thousands of Ohio businesses not only shares a stake in the vitality of the state's economy by providing affordable and reliable electricity, it also shares a stake in the vitality of Ohio's education system through support of causes like the 2009 ICAN! Child of Appalachia writing contest.
Ohio's work-life balance has allowed Sisto to advance his career without sacrificing his passions of cooking, hiking and hitting the golf links.
"I live within a few minutes of where I work, shop and play, and my family surrounds me because they've found the right opportunities to keep them happy and successful here," Sisto said. "One of the great things about living in Ohio is that I can leave work, stop off at one of my favorite markets for fresh local produce and be home cooking with my wife in less than an hour. What other metropolis can you do that in? To me, that's the meaning of the State of Perfect Balance."
"Top-level executives who have a true work-life balance will perform better at their jobs and the company will only achieve greater success," said Ed Burghard, executive director of the Ohio Business Development Coalition. "What's also appealing is the lack of congestion that Ohio offers, which allows executives and their employees the ability to enjoy professional success without having to sacrifice personal aspirations. Ohio provides people the opportunity for a life in perfect balance."
The campaign can be viewed at http://ohiomeansbusiness.com/life-in-ohio/success-stories/ad-campaigns/index.php.
About the Ohio Business Development Coalition
The Ohio Business Development Coalition is a nonprofit organization that markets the state for capital investment. The OBDC provides marketing strategy and implementation to support Ohio's economic development efforts. For more information on business development or business relocation, visit www.ohiomeansbusiness.com or the OBDC blog at http://blog.ohiomeansbusiness.com.
For more information about American Electric Power, visit www.aep.com.
SOURCE Ohio Business Development Coalition
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