uSamp Announces New Vice President, Panel Operations

LOS ANGELES, May 28, 2014 /PRNewswire/ -- uSamp, the technology leader in providing targeted audiences for global consumer and business insights, announced today that Joe Jordan, a senior market research executive with 20 years experience working with Fortune 500 companies, has joined the team as Vice President, Panel Operations. 

"Joe has vast experience in international panel development and management, particularly in mobile, which will help us to expand and reinforce the world's largest online panel here at uSamp, as well as scale and increase the lifetime value of our mobile panel, " said Edan Portaro, EVP Global Business Development & Mobile Innovation, uSamp.   

Joe's most recent position was Strategic Account Director, Media & Entertainment, for Networked Insights, one of Fast Company's Most Innovative Companies of 2012.  There he developed and launched the Media and Entertainment vertical, using proprietary technology for analyzing social media data and demonstrating its validity as a reliable asset for marketing decisions to TV and film studios.

Joe also previously served as Director of Client Services and Research Operations at Troy Research, where he spearheaded the development of the custom market research division to maximize the impact of research programs for multiple Fortune 500 clients, primarily Sony.

"It's always been my passion to work with entrepreneurial companies, creating processes and efficiencies in their intelligence gathering systems, and promoting panel quality and retention," said Joe Jordan, VP, Panel Operations. "uSamp already is at the forefront of the newest technology in market research, providing deep and actionable insights to its world-class clients, with many more exciting developments on the horizon."

About uSamp
uSamp is the technology leader in market research providing automation, mobile and global sample and insight solutions for marketers. Based in Los Angeles, with five offices in the United States, Europe and Asia, uSamp has been recognized in Inc.'s 500|5000 exclusive ranking of the nation's fastest-growing private companies. For more information visit www.usamp.com.

CONTACT:  Jenny Mulholland, [email protected], +1-732-245-0021

SOURCE uSamp