U.S. Consumers' Well-Being Dips, According to New Temkin Group Research

Temkin Well-Being Index Shows That Fewer Consumers Feel Financially Secure in 2015

News provided by

Temkin Group

Apr 09, 2015, 08:35 ET

WABAN, Mass., April 9, 2015 /PRNewswire/ -- Temkin Group released its Temkin Well-Being Index (TWI), which measures the well-being of U.S. adult consumers. The TWI is based on surveys of 10,000 U.S. consumers that were completed in January of 2012, 2013, 2014, and 2015.

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The TWI of 63.8% in 2015 represents a slight dip from 64.0% in 2014, but it still remains higher than it has been in previous years. The drop was caused by a decline in the financial security element of the TWI.

The TWI is an index that averages the percentage of consumers who agree with the following statements:

  • I am typically happy
  • I am healthy
  • I am financially secure

"The well-being of U.S. consumers remains relatively high compared to previous years, but consumers are feeling a little less financially secure than they were last year," states Bruce Temkin, Managing Partner of Temkin Group.

All three elements of TWI­—happiness, healthiness, and financial security—showed different paths between 2014 and 2015. The financial security of TWI dropped from 46.2% to 45.4%, while the happiness element stayed steady at 77.0%, and the healthiness element increased slightly from 68.8% to 69.0%, and the financial security.

Here are the TWI since the start of the index:

  • 2012: 60.0%
  • 2013: 61.5%
  • 2014: 64.0%
  • 2015: 63.8%

This TWI data can be accessed from the blog, Customer Experience Matters®, at ExperienceMatters.wordpress.com.

For more information about Temkin Group, visit www.TemkinGroup.com.

About Temkin Group: Temkin Group is widely recognized as a leading customer experience research and consulting firm. Many of the world's largest brands rely on its insights and advice to steer their transformational journeys. Temkin Group combines customer experience thought leadership with a deep understanding of the dynamics of organizations to help accelerate results. Rather than layering on cosmetic changes, Temkin Group helps companies embed practices within their culture by building four critical competencies: Purposeful Leadership, Employee Engagement, Compelling Brand Values, and Customer Connectedness. The firm's ongoing research identifies leading and emerging best practices across a wide range of activities for engaging the hearts and minds of customers, employees, and partners. For more information, contact Bruce Temkin at 617-916-2075 or send an Email.

About Bruce Temkin: Bruce Temkin is widely recognized as a customer experience thought leader and is Customer Experience Transformist and Managing Partner of Temkin Group. He is also the author of a very popular blog, Customer Experience Matters (ExperienceMatters.wordpress.com). Prior to forming Temkin Group, he was a VP at Forrester Research for 12 years. Bruce is a highly demanded speaker who consistently receives high marks for his content-rich, entertaining keynote addresses. He is also the co-founder and Chair of the Customer Experience Professionals Association (CXPA.org), a global non-profit organization dedicated to the advancement of customer experience management.

Customer Experience Matters is a registered trademark of Temkin Group.

SOURCE Temkin Group

Related Links

http://www.TemkinGroup.com

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