Updated: Generational Equity Re-Announces April 1, 2010 Sale of Cox Instruments, LLC to Badger Meter, Inc. (NYSE: BMI)

DALLAS, Jan. 5, 2011 /PRNewswire/ -- Generational Equity, a leading advisor to privately held and family-owned businesses for mergers, acquisitions, strategic growth initiatives, business valuation and exit planning announced the successful sale April 1, 2010 of its client, Cox Instruments, LLC and Flow Dynamics, Inc. of Scottsdale, Arizona to Badger Meter, Inc. (NYSE: BMI) of Milwaukee, Wisconsin.  Financial terms of the transaction were not disclosed.  The purchase resulted in the merger of the two Arizona companies into one entity named Cox Flow Measurement, Inc., which was merged into Badger Meter, Inc. to become an operational division on January 1, 2011.

Cox Flow Measurement engages in the manufacturing and marketing of high performance flow meters used in demanding applications such as aerospace, custody transfer, and flow measurement calibration test stands.

Badger Meter's fundamental core competency is flow measurement solutions.  The company is a leading manufacturer and marketer of products incorporating liquid flow measurement and control technologies developed both internally and in conjunction with technology companies.  Its products are used in a wide variety of applications to measure and control the flow of liquids, including water, oil and chemicals.

Managing Directors, Stephen Crisham and Lori Galloway led Generational Equity's deal team in marketing and negotiating the transaction.  "This was a highly synergistic acquisition providing benefits for both parties on the sales, operational and administrative levels," said Mr. Crisham.

About Generational Equity

Generational Equity provides mergers, acquisitions, strategic growth advisory services, and information for privately held and family-owned businesses to exit their business successfully.  A unique, four-phase approach that includes education, financial analysis and reporting, sales documentation and deal-making ability combine to offer business owners an unparalleled level of commitment and experience, all focused on helping to release the generational equity and wealth in every business.  Headquartered in Dallas, TX, Generational Equity has more than 200 professionals in the United States and Canada. Generational Equity's website is www.genequityco.com and their online newsroom can be found at www.gecpress.com.

SOURCE Generational Equity