Universo Online - Advertising and Other Revenues Grew 43%, Accounting for 52% of Total Revenues

SAO PAULO, Aug. 12 /PRNewswire-FirstCall/ -- UOL S.A. (BM&FBOVESPA: UOLL4), the leading online media portal and Internet company in Brazil, announces today 2Q10 results.

Highlights:

• Advertising and other revenues totaled R$ 140.2 million in 2Q10, 43% higher than in 2Q09, driven by the performance of revenues from advertising in the diverse formats we provide to our advertisers, as well as the growth in revenues from products available in our online platform. Compared to 1H09, advertising and other revenues grew by 40%, to R$ 261.2 million.  Subscription revenue slightly decreased in the period, which attests to the quality of the services provided to our subscribers and users.
• EBITDA totaled R$ 85.7 million in 1H10, 12% higher than in 1H09, with EBITDA margin of 22% and R$ 45.5 million in 2Q10, 35% up on the same period of 2009, with EBITDA margin of 23%, 3 p.p. up over 2Q09.
• Gross margin was 70% in 2Q10, 5 p.p. up on 2Q09, and 69% in 1H10, remaining stable when compared to the same period in 2009.
• Net income came to R$31.1 million in 2Q10, representing a 31% increase year-on-year.
• The number of paying broadband subscribers reached 1.3 million, an increase of 3.2% over 1H09.
• UOL was awarded for the second consecutive time by the Exame magazine for the best performance in the competitive digital industry.
• Audience grew above overall market, in a clear sign of the quality and importance of our content.
• UOL Host reached the milestone of 1,000 corporate clients two years after its launch in April 2008.

The full version of 2Q10 earnings release is available on the Company's IR website at www.uol.com.br/ir

For additional information, please contact the Company's Investor Relations Department: [email protected]

2Q10 results conference call on Friday, August 13, 2010:

• English conference call: 10:00 a.m. US EDT , connecting number +1 (973) 935-8893, Conference ID: 86480329
• Portuguese conference call: 9:00 a.m. US EDT, connecting number  +55 (11) 2188-0155, Code: UOL

SOURCE UOL S.A.

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