Unisom® And Saquon Barkley Team Up to Tackle Sleepless Nights for Football Fans

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Playful Campaign Brings Relief to Fans Losing Sleep Over Barkley's Milestone Season with Lullabies, Sheep, and Unisom^®

MORRISTOWN, N.J., Jan. 2, 2025 /PRNewswire/ -- After a season of restless nights for football fans, star running back Saquon Barkley has teamed up with Unisom^®, the #1 doctor and pharmacist recommended over-the-counter sleep aid, to bring some much-needed relief. With his milestone season keeping some fans wide awake and tossing and turning, Barkley partnered with Unisom^® to deliver a solution: it's time to put those restless football realities to bed with Unisom^®.

The social-media-first campaign that launched last night, takes a fun and playful approach to fan sleeplessness. In a series of social posts shared on Barkley's channels, the football star nods to the sleepless nights fans have endured over this season. The posts feature a lullaby recited by Barkley, complete with visuals of counting sheep and subtle reminders that Unisom^® is here to help fans having a tough time sleeping finally get some rest this season.

"As someone who knows how important sleep is, I couldn't pass up the chance to partner with Unisom^®," said Barkley.  "I've been playing pretty well this season. For fans that are having trouble sleeping, Unisom^® is a solution so that they too can relax, recharge and put those restless realities around football to bed."

Unisom^®'s playful message couldn't come at a better time, as excitement (and stress) among football fans builds this season.

"Saquon Barkley is a football icon, and we know his recent moves have kept fans on edge for months," said Nimit Bansal, Brand Lead, Unisom^®. "Unisom^® helps people put their restless nights behind them, no matter what's keeping them up—whether it's life, work, or even football. Partnering with Saquon allowed us to connect with fans in a lighthearted way during a high-energy time, reminding them that Unisom^® is the MVP of a great night's sleep."

With this unique partnership, Unisom^® invites fans to take a deep breath, count some sheep, and remember that when football keeps you up at night, Unisom^® is the trusted solution to get back on track with a better night's sleep.

For more information, visit www.Unisom.com. To see the collaboration with Saquon, visit Instagram.

About Unisom^®
Unisom^® is the #1 doctor and pharmacist recommended over-the-counter sleep aid brand, dedicated to helping individuals achieve a better night's sleep. With a range of clinically tested solutions, including nighttime sleep-aid tablets and liquid gels, Unisom^® offers effective, non-habit-forming options for occasional sleeplessness. Unisom^® provides quality nighttime solutions that aid in falling asleep, staying asleep and waking up refreshed.

SOURCE Unisom