UBM Studios Creates Revolutionary Virtual Event Directory Listing, Proprietary Technology Becomes the Virtual Event Center

CHICAGO, Nov. 2, 2010 /PRNewswire/ -- UBM Studios, a leader in virtual events and virtual business solutions, today announced its new proprietary virtual event Directory Listing. The Directory Listing becomes the center for all virtual events, allowing event visitors' easier access to exhibitors, sponsors and key information.

(Photo: http://photos.prnewswire.com/prnh/20101102/NY92533 )

(Photo: http://www.newscom.com/cgi-bin/prnh/20101102/NY92533 )

Key features of the Directory Listing include:

• Scales to any size event;
• Offers event producers a new Directory Listing option;
• Look and feel of the directory can be changed for each event;
• Filters by category, exhibitors, sponsors, alphabetical, etc.;
• Attendees can roll over each company name/logo to get detailed information; and
• Attendees can click on logo/company name to navigate directly to a booth.

"Prior to the Directory Listing, large virtual events would have more than one event center because each event floor is only able to support a small number of exhibitors. With our proprietary technology the Directory Listing becomes the event center allowing visitors easier access to the companies and the information they are interested in gathering at events and also provides exhibitors and sponsors with additional exposure since they may be listed in more than one category," said Michael O'Sullivan, Creative Director, UBM Studios. "As we continue to create industry leading events we will continue to evolve our platform to offer our clients and event attendees with the best virtual experience possible."

The directory listing was first launched with ACS Virtual Conference & Career Fair, targeted to the chemical industry, which takes place November 2-3, 2010. The event is produced by The American Chemical Society (ACS), the world's largest scientific society, Informex, the leading meeting place for buyers and sellers of high-value chemistry and Chemical & Engineering News, the ACS' flagship publication.

For additional information on UBM Studios or to purchase a virtual business solution, contact Kate Spellman, SVP, Managing Director, UBM Studios at +1-516-562-7383 or [email protected].

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.

About UBM Studios (www.ubmstudios.com)

UBM Studios is a leader in virtual events and virtual business solutions. A pioneer with virtual platforms, UBM Studios delivers deep expertise in live and online events that brings business value to customers. UBM Studios connects, educates and enables virtual communications through a portfolio that fits every budget. UBM Studios is the only virtual event provider to offer platform, content, audience recruitment, reporting and social marketing and gaming. UBM Studios virtual events include Virtual Trade Shows, Virtual Career Fairs, Virtual Seminar Centers, Virtual Resource Centers, Virtual Product Launch, Virtual Business Continuity, Virtual Corporate Meetings, Virtual Sales Meetings, Virtual Focus Group Centers and Virtual Training. UBM Studios delivers a complete global communication solution in Asia, Europe and North America in industries including, health, finance, technology, building and education.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com

SOURCE UBM Studios

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