UBM Channel Successfully Presents Second Annual COMDEXvirtual

FRAMINGHAM, Mass., Dec. 16, 2011 /PRNewswire/ -- UBM Channel, in partnership with UBM Studios, today announced the success of the second annual COMDEXvirtual event, the largest independent virtual gathering of the IT Channel. With more than 4,300 attendees over the course of two days, the impressive virtual event featured more than 40 speakers, a dozen keynotes, and nine on demand conference sessions. CRN Editorial Director Kelley Damore, also unveiled the first annual "Best Companies to Partner With," a comprehensive directory of the must-have vendors that VARs should partner with. Unlike anything else in the industry, the new research provides IT solution providers a much needed roadmap to navigating vendor relationships. Microsoft secured the number one spot on the Best Overall list followed by Intel, VMware, HP and Cisco.

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According to feedback, more than 90% of attendees suggested the content presented was relevant and interesting and thought the environment was intuitive and user friendly. Among the most popular sessions were: "Redefining the Channel Ecosystem" presented by Robert Faletra, CEO, UBM Channel; "What Are the Best Companies to Partner With?" presented by Kelley Damore, Editorial Director, CRN; and "Cloud Computing – The Opportunity is NOW for Business Partners" presented by Don Cotey, Chief Strategist, IBM. A new, popular session this year was "Channel Training To Grow Your Business," presented by CompTIA, a dynamic, vendor-neutral training program specifically designed to educate channel IT executives on how navigate the evolving IT market and remain relevant and competitive.

The comprehensive sessions featured topics including cloud computing, security, networking, storage, virtualization and wireless, among others, designed to address today's most pressing IT challenges and help attendees capture the next wave of IT. All sessions, vendor booths, and the Best Companies to Partner With Showcase will be available on-demand through May 2012 at www.comdexvirtual.com.

The TechTalk sessions, powered by UBM Studios, were also noted as a conference highlight. According to attendee feedback, these sessions provided an ideal opportunity to interact, in real time, with peers and speakers, ask questions and engage in lively discussions with some of today's leading IT vendors and solution providers. The dynamic environment designed by UBM Studios encouraged attendees to actively participate in the event and was noted as one of the most interesting and productive aspects of the conference. The same was true for the popular VAR Bar networking lounge, also powered by UBM Studios. The Bar was one of the most well attended areas and provided a dynamic forum to chat with peers, meet with CRN Editors, and click on virtual drinks to deplete and refill just for fun. The success of the VAR Bar underscores the continued value of networking, even in a virtual environment.

The Channel@Work initiative was a resounding success as attendees were invited to participate in the charity:water challenge.  charity:water is a non-profit organization bringing clean and safe drinking water to people in developing nations. The money collected at COMDEXvirtual will build a water well that can serve a community of 250+ people. With a goal of raising $5,000, to date, Channel@Work has collected over $1,000, but there is still time to donate. Please visit: http://mycharitywater.org/comdex to learn more. Donations will be accepted through the end of the year.

"The continued success of COMDEXvirtual demonstrates an industry need for relevant and thoughtful content specifically designed to address the global channel community," said Robert Faletra, CEO, UBM Channel. "We are grateful to our sponsors and exhibitors who understand this need and contributed to the success of COMDEXvirtual, helping to educate and inspire our channel colleagues as we look to capture the next wave of IT."

COMDEXvirtual 2012 is scheduled for November 13 and 14. Watch for updates at www.comdexvirtual.com.

About UBM Channel

UBM Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at http://www.ubmchannel.com. Follow us on Twitter at http://twitter.com/ubmchannel.

About UBM Studios

UBM Studios is a global leader in interactive digital events, environments and communities transforming the way audiences connect, educate and engage. UBM Studios offers a complete global marketing service from content and audience to creative and analytics creating world-class user engagement. For additional information on UBM Studios, visit www.ubmstudios.com.

UBM plc (www.ubm.com)

UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

Press Contact:
Betzi-Lynn Hanc, Marketing Manager
UBM Channel
508.416.1182
[email protected]

SOURCE UBM Channel

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