LOS ANGELES, July 25, 2011 /PRNewswire/ -- UBM Canon today announced the appointment of Kieran Hannon to Vice President of Marketing, UBM Canon Publishing effective July 26. Hannon will report directly to Vice President and Executive Director of UBM Canon Publishing, Stephen Corrick.
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In his lead marketing role for the UBM Canon Publishing group, Hannon will build on the group's leading market position as well as develop and execute strategic marketing, business development, audience development and engagement, and marketing communications. Hannon will drive the group's vision to increase audience engagement, business growth, and enhance group and individual brand awareness and market share. He will also be responsible for forming a new centralized marketing department across all UBM Canon Publishing brands.
"Kieran's extensive sales, marketing and content experience makes him the ideal choice to lead our marketing initiatives," said Stephen Corrick, Vice President and Executive Director, UBM Canon Publishing. "Having held several senior level marketing positions, Kieran understands how to leverage the group's brands to increase revenue growth domestically and internationally, focus on new product development, and help us achieve our vision and overall short and long term strategic goals."
Hannon brings to this leadership position over 20 years of rich marketing and advertising experience, including over 16 years experience with leading advertising agencies: Grey Worldwide, TBWA\Chiat\Day, Saatchi & Saatchi, J. Walter Thompson, and Young & Rubicam as well as over 7 years experience holding senior level marketing roles with companies such as RadioShack Corporation, Helio, LLC, Cooking.com, and most recently, Sidebar, Inc. where he oversaw sales, marketing, content and distribution activities.
About UBM Canon
UBM Canon, the leading B2B media company dedicated exclusively to the global $3.0 trillion advanced manufacturing sector, helps support the flow of information, commerce and innovation in such sophisticated segments as medical devices and pharmaceutical development. UBM Canon also addresses cutting-edge developments in broader areas of advanced engineering design and manufacturing, and manufacturing processes and packaging. UBM Canon is part of UBM plc (UBM.L) a global provider of media and information services for professional B2B communities and markets.
SOURCE UBM Canon
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