UBM Acquires Children-Baby-Maternity Products Expo in China and Related Assets
Enters fast-growing baby products market in China
HONG KONG, Aug. 12 /PRNewswire-Asia/ -- United Business Media Limited announces that it has acquired the Shanghai International Children-Baby-Maternity Products Expo (CBME) and related businesses on behalf of its UBM Asia division (http://www.ubmasia.com ) to enter China's fast-growing baby products market.
(Logo: http://www.prnasia.com/sa/2010/04/19/20100419602891.jpg )
Launched in 2001, this annual exhibition is aimed at international and domestic manufacturers and distributors of child and baby products for the Chinese market. This year's show took place from 22-24 July, hosting over 850 exhibitors in 69,000 square metres of gross exhibition space. Attendees included retailers, agents, distributors, purchasing agents, investors and media agencies.
In addition to the main business-to-business tradeshow, UBM is also acquiring two smaller complementary business-to-consumer child and baby products fairs in Guangzhou and Beijing.
The business employs 59 staff at its Hangzhou office and is expected to generate approximately US$6.5m in revenue this year. The Chinese children and baby market represents an attractive sector for UBM, with strong growth potential underpinned by current economic and demographic trends.
Jime Essink, President & CEO of UBM Asia, said: "We are entering a dynamic new sector through the acquisition of this established and profitable platform. By applying our knowledge of best practice in events, online and print, we look forward to developing these businesses further for the benefit of our customers, as well as driving growth as this exciting market continues to expand. We are also excited about working closely with the experienced and professional team at CBME."
Notes to Editors
1. About UBM Asia (http://www.ubmasia.com )
Owned by United Business Media Limited (UBM) listed on the London Stock Exchange, UBM Asia operates in 15 market sectors with headquarters in Hong Kong and subsidiary companies across Asia, including UBM China Ltd in Shanghai, Hangzhou, Guangzhou and Beijing. We have over 130 media products in three categories: trade fairs, print and online media products. As Asia's leading exhibition organiser and the biggest commercial organiser in the two fastest growing markets in Asia: mainland China and India, we stage the leading events of their kind across Asia. Our 110 events attract an annual attendance of 30,000 quality exhibitors and 1,270,000 visitors from all over the world to meet their target business partners face-to-face for business matching and networking. We publish high-quality trade publications for 191,000 industry professionals to capture the market trends and industry news. Complementing our exhibitions and publications are round-the-clock and industry-specific online B2B portals, which provide a series of online trading networks, industry news hub and sourcing and marketing platforms for the world's trade buyers and suppliers. We have 800 staff in 16 major cities in Asia and the US.
2. About United Business Media (http://www.ubm.com )
UBM focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 5,900 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.
For press enquiries, please contact:
Jennifer Law, Director of Communications, UBM Asia
Tel: +852-2516-1691
Fax: +852-3749-7342
Email: [email protected]
SOURCE UBM Asia
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