Truphone Introduces Rewards Program for Travel Industry

VIP-level incentives for using Truphone Local Anywhere

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May 06, 2010, 08:00 ET

ATLANTA, May 6 /PRNewswire/ -- Truphone, the global mobile operator, today announced its Rewards Program for the travel industry, incentivising travel workers to use its Truphone Local Anywhere service to save money on their international calling – and put an end to juggling multiple phones or suffering 'bill shock' when travelling abroad.

The Truphone Rewards Program was introduced on the first day of the TRAVDEX travel technology conference at the Cobb Galleria Centre. The Rewards Program will open in the summer and will apply to travel workers including airline pilots, flight attendants, cruise ship and commercial-shipping crew members, travel agents and meeting planners who work internationally.

By subscribing to Truphone Local Anywhere, members of the Truphone Rewards Program will receive exclusive VIP-level benefits, including:

Bonus calling credit for volume use of the service
VIP customer service, with round-the-clock support available
Choice of their own telephone numbers from a specific pool of memorable numbers
A personal referral code, under which users can earn credits against their monthly phone bills by referring their friends, colleagues or family members to become new users of Truphone Local Anywhere
Designations of an "Ambassador of the Quarter" or "Ambassador of the Year" for users who sign up the most new subscribers in a month or a year

Truphone Local Anywhere is a mobile service, which makes it easier and more convenient for international travellers to stay in touch while making savings of up to 90 percent on calls, text and data, on standard cell phone bills. For example, AT&T subscribers roaming in the UK pay between 99 cents and $1.29 per minute(1), pending on their calling plans, but with Truphone Local Anywhere it would cost only 12 cents per minute.

"Truphone Local Anywhere is designed specifically for people with an international lifestyle, and who better fits that definition than those who earn their livelihoods travelling for their work," said Truphone CEO Geraldine Wilson. "When they experience the convenience and huge savings they gain from using Truphone Local Anywhere, we're certain that travel workers will want to tell others about our service. Gone are the days of juggling multiple phones or SIM cards to save money when travelling abroad."

Truphone Local Anywhere is available in the United States and the UK with Australia coming soon. The company plans to make the service available in over 20 countries by the end of 2011. In addition to travel workers, the service is ideal for expatriates, business travellers, those with second homes in other countries and students studying abroad.

The service provides consumers with local calling rates and local numbers in both the United States and the UK – allowing friends, family and colleagues to get in touch without paying the cost of an international call – all on a single SIM card which can be inserted into any unlocked cell phone.

As Truphone Local Anywhere combines low cost calling and convenience at home and abroad, it provides an all in one solution which can replace a standard operator's SIM in an unlocked GSM phone, making it the only phone service travel workers ever need. Truphone Local Anywhere offers savings of up to 70 percent off standard operator roaming rates when using your phone outside of Truphone countries.

(1) www.wireless.att.com/learn/international/roaming/international-roaming.jsp

SOURCE Truphone