Troops Stationed Overseas Receive Over 25,000 Hooters Calendars
ATLANTA, Jan. 14, 2011 /PRNewswire/ -- The last shipments of Hooters 2011 Calendars went out last week to designated bases overseas, after an 8 week promotion dedicated to supporting the troops. The program dubbed Operation Calendar Drop was developed 5 years ago to boost morale of the troops stationed away from their families over the holidays. To date, Hooters has shipped over 125,000 Hooters Calendars through this effort.
(Photo: http://photos.prnewswire.com/prnh/20110114/CL30073 )
During the holiday season customers were given the opportunity to purchase a 2011 Hooters Calendar for an unknown serviceman or woman stationed overseas and attach a note of appreciation to the Calendar. The manager of each location would ship these Calendars to a designated base overseas.
"With these Hooters Calendar, we are proud to support our troops 365 days a year," said Mike McNeil, Vice President of Marketing for Hooters of America, Inc. "Whether they're in Iraq, Afghanistan or one of the supporting bases, we want them to know we appreciate their service and look forward to their safe return."
Hooters of America, Inc. is the franchisor and operator of over 460 Hooters restaurants in 42 states and 30 foreign countries. The first Hooters opened in 1983 in Clearwater, Florida. Hooters is well-known for its brand of food and fun, featuring a casual beach-theme atmosphere, a menu that features seafood, sandwiches and Hooters nearly world famous chicken wings, and service provided by the All-American cheerleaders, the Hooters Girls. For more information about Hooters visit www.hooters.com.
SOURCE Hooters of America, Inc.
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article