Tribune Broadcasting Names Brian Dollenmayer As EVP/Marketing and Promotions
CHICAGO, Sept. 4, 2013 /PRNewswire/ -- Tribune Broadcasting today announced the appointment of Brian Dollenmayer as Executive Vice President/Marketing and Promotions, responsible for creating, developing and overseeing the strategy and execution of all marketing, promotion and creative service activities for WGN America, and will also work with the division's 23 local television stations, Antenna TV and THIS TV.
Dollenmayer will begin his duties Sept. 9, and report to Matt Cherniss, WGN America's President and General Manager, and to Larry Wert, Tribune's President of Broadcast Media. He will be based in Los Angeles.
"As WGN America begins its push into scripted programming with next year's debut of 'Salem', we've found the perfect mix of creative marketing talent and experience in Brian," said Cherniss. "He's been associated with some of the most successful shows on television and understands how to mount an effective promotional campaign that creates buzz and delivers audience from Day One."
"We have some great things going on at our local stations—expanded news coverage, original programming and great syndicated content launching this Fall in several markets," said Wert. "Brian will bring a fresh, creative and strategic approach to marketing and promotion across the group."
Prior to joining the Tribune team, Dollenmayer spent 19 years with the FOX network. His most recent assignment there was as EVP/On-Air Promotion and Marketing Operations where he was the creative lead for all network promotion. Dollenmayer guided the launches and award-winning marketing campaigns for such hit shows as "The Following", "New Girl", "House", "American Idol", "The Mindy Project", and "Glee". Dollenmayer began his career in production at WTTE, the FOX affiliate in Columbus, Ohio, before moving on to a stint at WTTV in Indianapolis, Indiana. He joined FOX as a writer/producer in April, 1994.
TRIBUNE is one of the country's leading multimedia companies, operating businesses in broadcasting, publishing, and interactive. The company's broadcasting group owns or operates 23 television stations, WGN America on national cable, the national multicast networks Antenna TV and THIS TV, Tribune Studios and Chicago's WGN-AM. In publishing, Tribune's leading daily newspapers include the Los Angeles Times, Chicago Tribune, The Baltimore Sun, Sun Sentinel (South Florida), Orlando Sentinel, Hartford Courant, The Morning Call and Daily Press. Popular news and information websites complement Tribune's print and broadcast properties and extend the company's nationwide audience.
SOURCE Tribune Broadcasting
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