Tribal DDB Worldwide Enters FWA Hall of Fame

NEW YORK, Jan. 18, 2012 /PRNewswire/ -- Global creative agency Tribal DDB Worldwide (www.tribalddb.com) is proud to announce that it has been inducted as the fourteenth FWA Hall of Fame member today by the Favourite Website Awards (FWA) (www.thefwa.com), an industry-recognized Internet awards program and inspirational portal which honors cutting-edge digital creativity. Hall of Fame recognition further showcases the success of the agency's work for clients including Hasbro, Intel, Philips and Volkswagen.

The FWA Hall of Fame is a dedicated showcase to highlight those recognized at the Favourite Website Awards and agencies that have shown outstanding achievement in interactive design, development, and creativity, and paved the way for the future of innovation.

"We're honored to be inducted into the FWA's Hall of Fame," said Paul Gunning, CEO of Tribal DDB Worldwide. "We're grateful that we have clients who allow us to really disrupt their creative. And we want to thank our employees, who have worked tirelessly and never settled for mediocre ideas."

Since being founded in 2000, Tribal DDB Worldwide has been awarded 37 FWA Awards. The agency has won Site of the Day 29 times, Site of the Month twice and Mobile of the Day five times. Tribal DDB additionally won FWA Site of the Year in 2006 for its Bodygroom campaign promoting Philips Norelco's new, all-in-one electric shaver system to shave and trim men's body hair.

"In 2006, when Tribal DDB Worldwide launched one of the most original online projects of all time with Philips Bodygroom, which went on to win Site Of The Year, I knew that this exciting company was one to sit up and keep a keen eye on," said Rob Ford, FWA Founder. "With over 60 offices spanning 42 countries, this is a true global digital agency and we have witnessed the power of its creativity with amazing FWA winning projects from all corners of the world. Without a doubt, Tribal DDB Worldwide is one of the absolute leaders in this industry."  

Tribal DDB Worldwide was most recently honored by the FWA with a Mobile Site of the Day win on December 6, 2011, for the "Philips Wake-App." The mobile app was part of the "Make Me A Morning Person" Wake-up Challenge on Facebook. This social experiment tested whether people could improve how they felt in the morning by swapping their alarm clocks for Philips Wake-up Lights (result: they could). Anyone can use the app to record their morning mood, alertness and ease in getting up. To make the experience more fun, cute animations of toasters, roosters and other morning icons were incorporated into the data to ensure every user a good morning.

About the FWA
FWA stands for Favourite Website Awards, an industry-recognized Internet award program and inspirational portal, established in May 2000. The FWA is the most visited website award program in the history of the Internet, with over 150 million site visits as of January 2012. FWA was named the number one Web award in the world, beating the likes of YouTube and the Webbys, in the Chicago Tribune's first World Wide Web Awards Award 2007.

About Tribal DDB Worldwide
Tribal DDB Worldwide (www.tribalddb.com), an Advertising Age A-List agency, is headquartered in New York and includes 60 offices spanning 42 countries throughout the Americas, Europe and Asia-Pacific region. The first digitally centric agency to win the Grand Prix in Film at the International Advertising Festival at Cannes in 2009, taking that prize for Philips Cinema 21.9, Tribal DDB was also the first digitally centric agency to ever win Global Agency Network of the Year from Advertising Age in 2008. Tribal DDB Worldwide is part of Omnicom Group (NYSE: OMC).

SOURCE Tribal DDB Worldwide

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