Trevelino/Keller [T/K] Establishes Bay Area Presence

SAN FRANCISCO, Feb. 2, 2015 /PRNewswire/ -- Trevelino/Keller, a public relations and digital marketing agency, based in Atlanta, announces the opening of its San Francisco office, its fourth location including Charleston and Orlando. Having expanded its capabilities to meet the growing needs of its client base, the firm is sought after for brand, public relations, social media, content development and digital marketing services.  Its creative needs are handled by the firm's Groovy Studios [in-house] team, which includes creative design, video services, web development, dynamic content and inbound and outbound marketing.

"We have a unique mix of legacy experience from a team of former Alexander Ogilvy staff, coupled with a next generation team of Trevelino/Keller staffers who are eager to break ground on the West Coast," says Dean Trevelino, principal of Trevelino/Keller. "We see an opportunity to be a source for West Coast technology brands, in particular, who want a firm that 'truly' gets technology and has this broader point of view."

Committed to Startups

The national boutique firm, which exhibits its own entrepreneurial style, has long advocated for startups. It has committed many of its own resources to supporting the startup community, specifically in Atlanta and the Southeast. Long before ABC's popular show Shark Tank, the agency developed Startup Council, a gratis, round table initiative featuring key industry experts who advised early stage companies.

It has also represented numerous startups at all stages, ushering them from their launch (Carvana, 2015 Forbes #5 Most Promising Companies) all the way to their noteworthy exits (MindSpring acquired by West Coast EarthLink, Vitrue acquired by Oracle and BioPay acquired by Bay Area PayByTouch).

Recently, Trevelino/Keller built Start-Opia.com, a directory driven web portal and information ecosystem that connects startups with capitalists, experts, associations and supporting organizations. In the spring, the firm has plans to launch a more content rich face for Start-Opia that features original content sourced regionally and nationally, its blog content, a media feed, a radio channel and a television library.   

"Startups are dreamers and doers who appreciate innovation. They are rule-breakers, disruptors, and they see things differently than the rest of the world," Trevelino/Keller principal Genna Keller says. "We share that perspective, and with Start-Opia, we have a brand that will continue to morph into a rich content and search platform to serve startups nationally and possibly, globally in the years to come.  Given the market, our expanded capabilities and our initiatives like Start-Opia, we feel like it's an ideal time to be a dual coast brand." 

Trevelino/Keller's San Francisco office will be led by Tanner Latham, the agency's content director. Prior to joining the firm almost two years ago, Latham worked for 15 years as a print, digital and radio journalist, most recently as a contributor to NPR. He has counseled and coached dozens of startups, specifically on delivering effective investor presentations and pitches.

About Trevelino/Keller
Headquartered in Atlanta with a presence in San Francisco, Orlando, Fla., and Charleston, SC, Trevelino/Keller services emerging and established brands under the public relations and digital marketing banner. Ranked previously as the country's 4th fastest growing firm and a top 30 best places to work agency in North America, Trevelino/Keller is sought after by companies in Technology, B2Business, Lifestyle, GreenWorks, Food & Beverage and Health. 

Trevelino/Keller differentiates itself, in part, through its T/K Networks which include WheelhouseTK, an extended marketing services consortium; Atlas Alliance, a global network of partners based in Europe, Middle East, South America and Asia Pacific; Groovy Studios, its creative platform; Consume Brands, a food and beverage collaboration; and, Start-Opia, an information ecosystem designed to expedite the search for startups, capitalists, experts and influencers. For more info on Trevelino/Keller, visit www.trevelinokeller.com.  

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SOURCE Trevelino/Keller

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http://www.trevelinokeller.com

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