Trace One and Agentrics - PLM are Merging to Create a Global Leader in Collaborative Platforms for Private Label Industry

Retail experts combine offerings to improve the private label process

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Jan 10, 2012, 09:00 ET

BURLINGTON, Massachusetts, January 10, 2012 /PRNewswire/ --

Trace One, the European leader in online collaborative platforms for development of private label products and Agentrics - PLM, the Agentrics branch dedicated to support product lifecycle management, are today merging their industry offerings.

Jérôme Malavoy, Founder of Trace One and CEO of the new group, says: "The private label market is growing exponentially worldwide, as retailers and manufacturers are trying to remain competitive and bring out new product ranges to meet consumer demand. This merger between Agentrics-PLM and Trace One signals our dedication to provide a solution that will help the industry successfully develop these ranges both now and in the future."

"The motivation, the competence and the added expertise from the two entities will be major assets for our success and the satisfaction of our clients," added Marc Bonnamour, COO of the new Trace One - Agentrics PLM group.

The CEO of Agentrics NeoGrid, Andre Ghignatti, and the Head of PLM Business Unit, Daniel Dias, commented: "In an industry that continues to consolidate, and grow, the combination of the two companies and their existing customers will create one of the world's strongest, best-of-breed software solution providers focused on Product Lifecycle Management and, at the same time, allow Agentrics NeoGrid to become even more focused on Supply Chain and Strategic Sourcing Solutions."

"The merger of the two companies will bring much more functionalities for the existing customers of both Trace One and Agentrics. Above all, it will help speed up the development process for new products in order to offer consumers better and fresher products," added Miguel Abuhab, Founder of NeoGrid and Agentrics Chairman.

A single mission: The merger will help to accelerate the development of private label products for over 12,500 manufacturers connected to Trace One - Agentrics PLM and for 31 large retailers, by optimizing their quality and their security.

A full product offering: The Trace One and Agentrics Online PLM platforms allow clients to optimise the product design process from start to finish. From R&D to product go-to-market, sourcing, packaging design, quality and product data management.

A complete food safety solution: Trace One - Agentrics PLM will offer the most established solution to manage food safety and regulatory compliance. In an information society, consumers are pushing for more and more transparency on origins of raw materials and ingredients. A collaborative solution between retailers and manufactures is the key in today's private label business.

A unique community: With this global manufacturers' community connected to retailer platforms on a daily basis, Trace One - Agentrics PLM builds a unique collaborative resource for the retail industry worldwide. Manufacturers and retailers can use platforms to develop their products, track them and receive extended technical support, while growing their business as a whole on a global scale.

The new Trace One - Agentrics PLM group is present in 13 countries (Australia, Belgium, Brazil, China, France, Ireland, Japan, Spain, South Africa, South Korea, Sweden, UK and USA) and expanding worldwide.

About Trace One and Agentrics PLM

Founded in 2000, Trace One is the European leader in cloud collaborative platforms for retailers and manufacturers in the CPG (Consumer Packaged Goods) sector.

Agentrics was created in 2005 from the merger of Worldwide Retail Exchange (WWRE) and GlobalNetXchange (GNX), two enterprises created on the initiative of retail enterprises for developing the efficiency of commercial practices. In September 2008, Agentrics was acquired by NeoGrid, one of Brazil's leading SaaS-based supply chain management businesses.

The new group is composed of 250 employees in 13 countries worldwide.

http://www.traceone.com

http://www.agentrics.com

SOURCE Trace One