Tower(R) Wallcoverings Re-Launched With Environmental Focus

FAIRLAWN, Ohio, April 13 /PRNewswire-FirstCall/ -- OMNOVA Solutions (NYSE: OMN) has re-launched its Tower® wallcoverings brand with an enhanced, eco-friendly perspective. Tower wallcoverings are the first to be engineered and manufactured entirely utilizing OMNOVA's exclusive RECORE™ Recycled Wall Technology – the "best in class" recycled commercial wallcovering platform. Tower wallcoverings feature classically tailored designs, broad color ranges and distinctive textures.

Every facet of the Tower brand is focused on the environment. RECORE Recycled Wall Technology features 30% recycled content and is certified by Scientific Certification Systems, a global leader in independent certification of environmental product claims, to contain a minimum of 20% post-consumer content. Additionally, these wallcoverings meet California 01350 specifications and are GREENGUARD Indoor Air Quality Certified® for low VOC emissions.

The new sampling cases for Tower are made from 80% post-consumer recycled content – each of which diverts approximately five recycled milk jugs from landfills. Constructed of FSC certified paper, the brand's single panel cards reduce freight-related resources, while maximizing valuable shelf space in leading architectural libraries worldwide.

Tower wallcoverings are durable, stain-resistant and long lasting. And, at the end of their life cycle, they can be recycled into new wallcoverings through OMNOVA's wallcovering reclamation program. Using Tower wallcoverings featuring RECORE, with their high percentage of post-consumer recycled content, is a smart environmental strategy when pursuing building certification under the U.S. Green Building Council's LEED program. RECORE Recycled Wall Technology can be used for both new construction (LEED-NC) and commercial interior (LEED-CI) projects and can contribute to up to six LEED credits. Learn more at www.omnova.com/RECORE.

Tower wallcoverings are distributed exclusively through WSG Global Network, a strategic partnership comprised of three leading innovators and distributors of commercial interior finishes – D.L. Couch, Eykon and TRI-KES. OMNOVA selected this distribution channel to better serve the architectural, design and contracting communities with world-class service for its Tower brand.

The development of Tower with RECORE is part of OMNOVA's commitment to reduce its environmental impact through sustainable products and operations.  OMNOVA's commitment to environmentally responsible practices in the manufacturing of commercial wallcoverings includes the use of water-based inks, scrap reduction and recycling programs, and reducing the energy required for production.

OMNOVA Solutions Inc. is a technology-based company with 2009 sales of $696 million and a current workforce of 2,300 employees worldwide. OMNOVA is an innovator of emulsion polymers, specialty chemicals, and decorative and functional surfaces for a variety of commercial, industrial and residential end uses. Visit OMNOVA Solutions on the internet at www.omnova.com.

Scientific Certification Systems (SCS) has been providing global leadership in third-party environmental and sustainability certification, auditing, testing and standards development for more than 25 years. SCS programs recognize accomplishments in agricultural production, food processing and handling, fisheries, flowers and plants, forest management and wood products chain-of-custody, energy, green building, consumer and business products, and corporate social responsibility. Learn more at www.SCScertified.com/recycled.

High-resolution photography available at: http://www.omnova.com/about/news/photos_wallcovering.aspx

TOWER is a registered trademark used under license by OMNOVA Solutions Inc.

RECORE is a trademark of OMNOVA Solutions Inc.

GREENGUARD INDOOR AIR QUALITY CERTIFIED is a registered certification mark of the GREENGUARD Environmental Institute.

SOURCE OMNOVA Solutions Inc.