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The Leukemia & Lymphoma Society's Team In Training Participants Will Tell Their Peers Why They Should "Just Go For It" in Online Video Contest

News provided by

The Leukemia & Lymphoma Society

Jan 31, 2011, 04:31 ET

WHITE PLAINS, N.Y., Jan. 31, 2011/PRNewswire/ -- Taking on a marathon or other endurance sport may seem like a daunting challenge, but now the participants of The Leukemia & Lymphoma Society's Team In Training, the world's leading endurance sports charity training program, are going to tell their peers to "Just Go For It."

The Leukemia & Lymphoma Society (LLS) today launched the "Just Go For It" video contest, asking participants to produce their own 15-second video answering the question: "Why Should You Do TNT?" and then share it with their social networking contacts. Contestants must upload the video to www.teamintraining.org/justgoforit by Feb. 10, 2011, where it will be subject to voting by their peers. Voting will take place from Feb. 11 through Feb. 18 and the winner will be announced Feb. 21. The top vote getter will win a $500 Nike gift card and will be featured on LLS and TNT social networking venues.

"Our TNT participants are extremely active social networkers and we think this will be a fun way for them to share their excitement about the program and to urge their friends to 'Just Go For It' too," says Nancy L. Klein, LLS Chief Marketing and Revenue Officer. "From the great coaching to the camaraderie of the TEAM to the mission of beating cancer, there are so many great reasons to do TNT and nobody knows them better than our participants."

To learn more about the contest and its rules, visit www.teamintraining.org/justgoforit.

About Team In Training

The Leukemia & Lymphoma Society's Team In Training (TNT) is the world's leading sports charity training program. TNT's dynamic, hands-on training program enables participants to realize their dream of completing a marathon, half marathon, triathlon, century ride or hike adventure.

TNT participants get individualized training programs created by certified coaches; mentors to assist with fundraising; and the support from teammates who share their goals. To further ensure a great experience, TNT also provides great clinics on topics like gear, apparel, nutrition and injury prevention. TNT handles all the arrangements for the fabulous event weekend so you can focus on your race. And now there's TNT Flex, a flexible, customized, online training option developed by TNT's renowned coaches. Participants raise funds for blood cancer research and patient services.

About The Leukemia & Lymphoma Society

The Leukemia & Lymphoma Society ® (LLS) is the world's largest voluntary health agency dedicated to blood cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world and provides free information and support services.

Founded in 1949 and headquartered in White Plains, NY, LLS has chapters throughout the United States and Canada. To learn more, visit www.LLS.org or contact the Information Resource Center at (800) 955-4572, Monday through Friday, 9 a.m. to 6 p.m. ET. www.lls.org.