TogoRun's 2013 FRESHMAN HEALTHBOOK Now Available

New Advocacy Resource Provides Comprehensive Guide to 113th Congress' Freshman Class Positions on Key Health Issues

Highlights Seven Health Care Policymakers to Watch

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Jan 03, 2013, 07:00 ET

WASHINGTON, Jan. 3, 2013 /PRNewswire/ --

WHAT:
TogoRun, a leading global health and well-being communications and public affairs agency, has published THE FRESHMAN HEALTHBOOK, a new advocacy resource that examines the health care-specific background and positions of the members of the 113th Congressional Freshman class. This latest offering from TogoRun identifies their positions on key health care issues, including the Affordable Care Act, medical innovation, children's health, mental health, Medicare, physician reimbursement, reproductive rights and veterans' health. It analyzes the current make-up of the class and identifies seven Freshmen as the next likely health care leaders in Congress.

(Logo: http://photos.prnewswire.com/prnh/20130103/NY36174LOGO )

WHY:
"For anyone operating in the realm of U.S. health care, the most influential stakeholder is government, period," said Anne Woodbury, managing director of TogoRun's Washington, D.C. office. "We created THE FRESHMAN HEALTHBOOK to provide health advocates, clients and the media with a convenient reference tool on the new policymakers in Congress who will have a significant impact on the evolution of health care in the U.S."

THE FRESHMAN HEALTHBOOK is part of a larger policy offering from TogoRun that includes HCPolicyMatters.com, according to TogoRun President Gloria Janata. This new online resource is dedicated to improving health care policy advocacy, while building brand reputation, by bringing together the functions of strategic communications and public, government and regulatory affairs.

"We believe a seamless approach to communications that builds interdisciplinary advocacy teams with each of these critical functions will better inform advocacy efforts and provide a new way forward in health care communications," said Janata.

More information on THE FRESHMAN HEALTHBOOK can be found at http://hcpolicymatters.com/freshman-healthbook/.

SOURCE TogoRun