TM.Biz's Power Tool Enables Portfolio Audit of Usernames on Social Networks

New Trademark Protection Service Free in November

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Nov 01, 2010, 03:18 ET

BOSTON, Nov. 1, 2010 /PRNewswire/ -- Today, TM.Biz (http://www.tm.biz) announces Power Tool, a significant addition to its workflow tool to help secure trademarks and brands on social networks. Power Tool allows enterprises to upload their portfolio of trademarks and search for matching usernames across the Internet's top 500 social networks. Users can investigate taken names, reserve available usernames and share results. To celebrate the launch, TM.Biz is waiving fees for Power Tool during the month of November.

The TM.Biz Power Tool can be used to achieve different objectives within the lifecycle of a trademark. It can be used as a bulk availability search for a list of names of a proposed new brand or to research a company's entire trademark portfolio. Search terms can be entered in a search box using cut-and-paste or uploaded via a simple text file.

"This is an opportunity for trademark owners to perform a portfolio audit to see how well they are protected on social media and to determine if there is social squatting on their trademarks," says Tom Barrett, President of TM.Biz. "Most trademark owners are concerned about Facebook and Twitter, but lesser known sites such as Habbo and Qzone with a combined membership of 300 million users is also where they could be exposed. Our new service searches the 500 most popular social media sites and we're offering Power Tool for free during the month of November."

The TM.Biz Power Tool works offline, freeing up the user to do other work while it is processed. Once completed, users can review the results in a single report or review the results online using the TM.Biz dashboard. Reports are also available in downloadable text-only formats to allow law firms and resellers to generate private-label reports for their clients.

"With Power Tool, trademark owners can now search hundreds of trademarks in one step, saving them weeks of labor costs for a low price," says Tom Barrett, President of TM.Biz. "TM.Biz is the only service that allows a one-step trademark search of usernames on the Internet's top 500 social networks."

In addition to TM.Biz's Search capabilities, the TM.Biz's workflow service also reserves social network usernames, generates in-use reports and offers annual watch subscriptions. Access to the service is restricted to trademark lawyers and brand managers. Eligible users are invited to apply for a free account at http://www.tm.biz.

About TM.Biz

TM.Biz (http://www.tm.biz) is a suite of tools designed for trademark owners to search, watch and reserve their trademarks on the Internet's leading social networks. TM.Biz is a service of EnCirca, Inc. (http://www.encirca.com), a domain name registrar. EnCirca has protected thousands of trademarks since 2001. EnCirca's President, Tom Barrett has over 15 years of experience in trademark research and protection. He was previously Vice President of Thomson & Thomson, where he led the development of the SAEGIS trademark research platform.