OMAHA, Neb., Aug. 31, 2011 /PRNewswire/ -- TiVUS, Inc. (OTCPK: TIVU), today announced it has established a comprehensive hotel industry distributor network to thoroughly, quickly, and efficiently reach its target market within the hospitality entertainment industry through its new strategic partnership with TEL electronics, inc.
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"I am pleased to announce this vital strategic partnership with TEL," commented Phil Marriott, TiVUS' executive vice-president of sales. "TEL brings over 33 years of experience in hotel communication technology sales, is well-known, and much respected within the hospitality electronics industry.
"As thousands of hotel properties have now been chain-mandated to upgrade to high-definition television (HDTV), the strategy of distributing through entrenched hotel vendors already providing other electronics and software needs is paramount to rapidly seizing market share; and, is made possible only through the leverage of TEL's established relationships.
"In this way, TiVUS expects to both rapidly gain access to desirable hotel properties as well as mitigate the need to fund, train and field a large sales force," Marriott concluded.
Shiva Prakash, TIVUS' president and chief executive officer, commented, "I believe Phil Marriott's and TEL's continued development of this solid distribution network will favorably position our HD IPTV with ad-insertion solution in front of virtually every desirably hotel property throughout North America; furthermore, we believe this strategy to be the most efficient method of rapidly establishing significant market share," Prakash concluded.
About TEL electronics, inc.
Since 1980 TEL electronics, inc. has been enabling small and medium-sized businesses and remote users to be more productive with full service business communication solutions. Nearly 34 years of reliable industry service, over 150 years of combined sales experience, and over 150 years of combined technical experience gives TEL electronics, inc. the competitive advantage from a total service perspective. For more information, please visit www.tel-electronics.com.
About TiVUS, Inc.
TiVUS, Inc. is a technology entertainment services company providing internet-based TV and Cable programming, interactive game content, and goods & services to the hotel/hospitality industry. TiVUS' unique HD IPTV system is a complete hotel entertainment platform that, for the first time in the industry, generates previously untapped income for the hotel through ad-revenue sharing. For more information, please visit www.TiVUS.com and www.TiVUSconnect.com, or check us out on www.facebook.com/TiVUSConnect or on Twitter @TiVUSInc.
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SOURCE TiVUS, Inc.
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