TiTAN Platform US Names Senior Consumer Electronics, Media, and Retail Marketer Alan Cohen as CMO to Drive Product and Go-to-Market Strategies
- Cohen headed marketing for leading brands including Otterbox, Lifeproof, TV Guide, Westfield, and Napster
- Cohen was Advertising Age Top 100 Marketer
- TiTAN's smart content and device company to launch new Smart Home Core all-in-one multimedia and IoT device alongside smart digital signage in Q3 2017
Santa Monica, Calif., May 23, 2017 /PRNewswire/ -- TiTAN Platform US, a global creativity and technology development company based in Silicon Beach, today announced Alan Cohen has joined as Chief Marketing Officer to lead go-to-market strategies for the company including digital, social media, PR, events and retail marketing.
Cohen's appointment comes shortly after TiTAN Platform US named digital entertainment industry veteran Adrian Sexton as CEO and completes the company's stellar executive management team including Chief Content Officer Kelly DiGregorio (YouTube, Verizon, Intel) and Chief Revenue Officer Richard Sussman (TiVo, Nielsen, IPG).
Cohen previously served as COO and CMO of Otter Products (Otterbox and Lifeproof brands), mobile industry innovators in premium protective cases for smartphones and tablets. Otter Products was named an Inc. "Top 500 fastest growing company" and the Otterbox and Lifeproof brands were recognized as the industry's top two brands during his time heading marketing for the companies. As a senior digital, technology, and consumer products executive, Cohen has a 20-year history of driving profitable revenue growth through ROI-focused acquisition marketing.
Cohen's deep professional experience includes leading both small, rapidly growing companies and revitalizing larger businesses. He was leading marketing during the successful sales of Gemstar-TV Guide to Macrovision for $2.3B and Lifeproof to Otter Products. In addition to Otter Products, Cohen has held executive management roles at Jim Beam Brands (now Beam Suntory), Ogilvy and Mather, Napster, TV Guide, uBid, and Westfield. He received a BS Accounting from Northern Illinois University, an MBA from Indiana University, and has conducted post-graduate studies at Northwestern University's Kellogg School of Management.
"Alan's diverse background leading marketing for consumer electronics, retail, ecommerce as well as digital and traditional entertainment - with two big exits - covers all bases," said Adrian Sexton, TiTAN Platform US CEO. "Inside of one quarter, TiTAN has hired best-in-class leaders across marketing, revenue and content to grow our US commercial headquarters. We're very excited to have Alan on board our fantastic team to lead product branding and demand generation campaigns."
"TiTAN Platform has an incredible opportunity to transform the way people experience their digital homes around the world," said Cohen. "The teams we've assembled here in the US and Korea are at the top of their games and I look forward to collaborating with each member to successfully grow our business, innovate our technologies, and capture the leadership position in the emerging consumer and B2B markets for our products."
About TiTAN Platform US:
TiTAN Platform is a smart content and device company.
Based in Los Angeles' Silicon Beach, TiTAN Platform US is creating a new ecosystem of "smarter content across smarter devices" with the in-home Clueworks™ smart home core devices, which integrate speech-to-text, IoT (Internet of Things), personalized multimedia, 4K VR WiFi headsets, and out-of-home content-to-commerce digital signage displays, together with Winvention™, a highly encrypted and transactional smart content platform.
TiTAN Platform US is a wholly owned subsidiary of TiTANplatform Corporation, a global technology and creativity company in the heart of Seoul, Korea. TiTANplatform delivers an innovative global ecosystem of software and hardware where ideas and art meet commerce and communication with breakthrough patented copyright protection and transactional ecommerce.
For more information visit: http://www.titanplatform.us. Follow us on: Twitter, Facebook and LinkedIn.
MEDIA CONTACT:
For more information or to schedule an interview with Alan Cohen, CMO, TiTAN Platform US:
Natalie Barreiro
NB Public Relations
[email protected]
760.207.8269
North America: TiTAN Platform US Corporation:
225 Santa Monica Blvd, 6th Floor, Santa Monica, CA 90401
TEL (+1) 424-744-8744
Korea: TiTANplatform Corporation:
7F, 146, Teheran-ro, Gangnam-gu, Seoul, South Korea.
TEL (+82) 2-6959-0686
SOURCE TiTAN Platform US
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