Tips for Small Businesses to Stand out From the Crowd at Tradeshows

NEW YORK, Sept. 13, 2012 /PRNewswire/ -- For small business owners, the tradeshow circuit can be a double-edged sword.  While they can be an amazing PR opportunity for small businesses to reach a new, targeted audience in the span of a few days, connect with current and potential clients and generate new ideas, if you aren't strategic, they can be highly involved and drain your already limited resources.

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In the latest article on PR Newswire's PR Toolkit entitled "Helpful Tips for Small Businesses to Stand Out at Tradeshows," small business consultant Dan Janal suggests a few ideas on how to break away from the exhibitor pack at a tradeshow and better position your company's visibility with the media before and after the show.

To read the full article visit: http://bit.ly/QLwCeL.

PR Newswire's PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations & marketing plan that helps them increase search engine rankings, generate interest from potential customers, engage with key audiences and grow their businesses.  The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses. To request information on how PR Newswire can help your small business, click here. You can receive updates on new PR Toolkit content by following @prnsmallbiz on Twitter.

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