- More than 17,000 kids will go to camp thanks to the generous support of Tim Hortons guests and restaurant owners across North America -
OAKVILLE, ON, June 10, 2014 /PRNewswire/ - With coffee cups in hand, Tim Hortons guests and restaurant owners from across North America came together to raise $11.8 million during this year's Camp Day on Wednesday, June 4. All funds raised will make the opportunity to attend camp a reality for more than 17,000 kids from economically disadvantaged backgrounds.
On Camp Day, 100 per cent of proceeds from coffee sales at the more than 4,500 Tim Hortons restaurants across Canada and the United States are donated to the Tim Horton Children's Foundation (THCF) to send kids from low-income homes on an unforgettable camp experience.
"From our loyal guests and generous restaurant owners to our dedicated team members, local celebrities and volunteers, we want to thank you for making this year's Camp Day a great success," said Dave Newnham, Vice President and Executive Director, Tim Horton Children's Foundation. "Your support not only sends kids on an amazing camp adventure, but also helps them gain the skills, experience and confidence to build a brighter future."
In addition to purchasing a Tim Hortons coffee on June 4, guests supported Camp Day by making a donation in restaurant, rounding up their order to the nearest dollar amount, texting CAMP to 45678 (Canada) or 41518 (U.S.) to make a $5 donation, and donating online at sendakidtocamp.com.
"We couldn't have asked for a better way to celebrate the 40th anniversary of the Foundation than by raising $11.8 million on Camp Day," said Newnham. "As our largest fundraiser of the year, Camp Day has been essential to helping us make a true difference by sending more than 200,000 kids to camp by the end of 2014."
Social Media
#CampDay; #MakingATrueDifference
Tim Horton Children's Foundation: www.facebook.com/timhortonchildrensfoundation; @THCF1974; www.youtube.com/THCF1974
Tim Hortons: https://www.facebook.com/TimHortons; @TimHortons
Tim Hortons US: https://www.facebook.com/TimHortonsUS; @TimHortonsUS
About the Tim Horton Children's Foundation Camps
The first Tim Horton Children's Foundation camp opened in Parry Sound, ON in 1975 with just 200 kids. Today, the Foundation operates six year-round camps across North America serving more than 17,000 low-income children. Campers have the opportunity to attend one of three programs, including a Winter and Summer Camp Program (ages 9-12), a Year Round Group Program serving schools and youth groups (ages 8-18) in the fall, winter and spring, and a five-level Youth Leadership Program focused on building lifelong leadership skills (ages 13-17).
About the Tim Horton Children's Foundation
The Tim Horton Children's Foundation (THCF) is a non-profit charitable organization founded in 1974 that is committed to providing an enriched and memorable camp experience for children and youth living in economically disadvantaged homes. The Foundation's funding comes from Tim Hortons Camp Day, fundraising activities, special events, and year-round public donations collected through counter and drive-thru coin boxes, as well as other donations. By the end of 2014, more than 200,000 children will have attended a Foundation camp at no cost to them or their families. For more information about the Tim Horton Children's Foundation, please visit www.thcf.com.
About Tim Hortons Inc.
Tim Hortons is one of the largest publicly-traded restaurant chains in North America based on market capitalization, and the largest in Canada. Operating in the quick service segment of the restaurant industry, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of March 30, 2014, Tim Hortons had 4,524 systemwide restaurants, including 3,610 in Canada, 870 in the United States and 44 in the Gulf Cooperation Council. More information about the Company is available at www.timhortons.com.
SOURCE Tim Hortons
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