TigerLogic's Postano® Selected To Power Social Visualizations For The 2015 College Football Playoff National Championship Game
Postano Platform To Drive Social Conversations and Fan Engagement
PORTLAND, Ore., Dec. 15, 2014 /PRNewswire/ -- TigerLogic Corporation (Nasdaq: TIGR), a leading provider of solutions that help companies amplify fan engagement by unlocking the power of social data, today announced it has been selected to power the social visualizations for several fan experiences at the 2015 College Football Playoff (CFP) Championship Game on January 12, 2015 at AT&T Stadium in Arlington, Texas. Powered by TigerLogic's Postano Platform, the social displays will provide football enthusiasts an enhanced and interactive game experience, including hashtag voting, social towers and photo mosaics to encourage fans to participate in social conversations.
"We are delighted to partner with the College Football Playoff to stimulate an engaging social experience and amplify user-generated content across this passionate community of collegiate football fans," said Justin Garrity, President of TigerLogic. "Integrating Postano throughout the fan experience at the championship game is a tremendous way to strengthen the excitement and thrill of this premier event."
By partnering with Postano, content from social media platforms will be integrated throughout every component of the College Football Playoff weekend. There will be a total of 10 visualizations created for a series of events, and a 'Social War Challenge' will take place between the two teams' fan bases at the championship game.
Postano will be incorporated within each aspect of the Championship Game, including fan zones, concerts, tailgates and in-game engagement. Using multiple innovative features at these events, Postano will enable the CFP to engage visiting fans to create an exhilarating social experience for the championship.
About Postano
Postano is the flagship product of TigerLogic Corporation (Nasdaq: TIGR) and is a leading visual marketing platform that allows brands to tell their own stories through the best fan-generated content. Postano is a real-time, visual marketing platform that finds and curates the best social fan content and publishes that content as stunning visualizations across web, mobile and live screen displays for industries such as sports, retail, events and beyond. Postano has partnered with major brands to create a platform for brands and fans to tell their stories together. Postano customers include BCBG, CFDA, Evernote, Google, L.A. Kings, Oregon Ducks and many others. To learn more, please visit http://www.postano.com.
About TigerLogic Corporation
TigerLogic Corporation (Nasdaq: TIGR) is a global provider in engagement solutions including the Omnis mobile development platform, Storycode full service app development agency, and Postano, a social media aggregation and display platform. For more information about TigerLogic and its products visit http://www.tigerlogic.com.
Except for the historical statements contained herein, the foregoing release may contain forward-looking information, including statements about TigerLogic's future success and growth opportunities. Any forward-looking statements are subject to risks and uncertainties, and actual results could differ materially due to several factors, including but not limited to, the success of TigerLogic's research and development efforts to develop new products and to penetrate new markets, the market acceptance of TigerLogic's new products and updates, technical risks related to such products and updates, TigerLogic's ability to maintain market share for its existing products, the availability of adequate capital and liquidity and other risks and uncertainties. Please consult the various reports and documents filed by TigerLogic with the U.S. Securities and Exchange Commission, including but not limited to, TigerLogic's most recent reports on Form 10-K and Form 10-Q for factors potentially affecting its future financial results. All forward-looking statements are made as of the date hereof, and TigerLogic disclaims any responsibility to update or revise any forward-looking statement provided in this news release.
TigerLogic, Postano, yolink, Raining Data, mvDesigner, Omnis, Omnis Studio, and Storycode are trademarks of TigerLogic Corporation. All other trademarks and registered trademarks are properties of their respective owners.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/tigerlogics-postano-selected-to-power-social-visualizations-for-the-2015-college-football-playoff-national-championship-game-300008455.html
SOURCE TigerLogic Corporation
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