TigerLogic Expands Partnerships With NFL And College Football Teams
Teams Utilizing Postano Platform To Amplify Fan Engagement
PORTLAND, Ore., Dec. 3, 2014 /PRNewswire/ -- TigerLogic Corporation (Nasdaq: TIGR), a leading provider of solutions that help brands improve fan engagement by unlocking the power of social media data, today announced partnerships with nine football teams across the National Football League (NFL) and collegiate landscape. The teams are using TigerLogic's Postano Platform in a variety of ways to build social visualizations to drive fan engagement and conversations within stadiums and arenas during games.
NFL teams that have partnered with TigerLogic include the Arizona Cardinals and Kansas City Chiefs. In addition, college football teams using Postano include: University of Southern California, Virginia Tech, Texas Tech, University of Oregon, Penn State, Arizona State University and University of Virginia. The teams are leveraging the Postano Platform in several ways, including: in-stadium visualizations, social hubs, command centers, hashtag voting, photo mosaic visualizations and shoppable links.
"Leveraging Postano's unique platform, Texas Tech Athletics is able to seamlessly aggregate content from multiple social platforms to offer our fans a truly unique experience that cannot be replicated elsewhere," said Andrew Rowdon, assistant athletic director for promotions and engagement at Texas Tech. "Utilizing Postano's technology, we have expanded the reach of our social reach and carry the conversation outside of the stadium, to reach around the world."
"Adding user-generated content into the football experience is a vital part of developing excitement and social dialogue among fans," said Justin Garrity, President of TigerLogic. "We are thrilled that multiple teams across the NFL and colleges are utilizing Postano within stadiums and arenas to display authentic social content from fans, whether they are watching the game at home or are participating in the stands."
About Postano
Postano is the flagship product of TigerLogic Corporation (Nasdaq: TIGR) and is a leading visual marketing platform that allows brands to tell their own stories through the best fan-generated content. Postano is a real-time, visual marketing platform that finds and curates the best social fan content and publishes that content as stunning visualizations across web, mobile and live screen displays for industries such as sports, retail, events and beyond. Postano has partnered with major brands to create a platform for brands and fans to tell their stories together. Postano customers include BCBG, CFDA, Evernote, Google, L.A. Kings, Oregon Ducks and many others. To learn more, please visit http://www.postano.com.
About TigerLogic Corporation
TigerLogic Corporation (Nasdaq: TIGR) is a global provider in engagement solutions including the Omnis mobile development platform, Storycode full service app development agency, and Postano, a social media aggregation and display platform. For more information about TigerLogic and its products visit http://www.tigerlogic.com.
Except for the historical statements contained herein, the foregoing release may contain forward-looking information, including statements about TigerLogic's future success and growth opportunities. Any forward-looking statements are subject to risks and uncertainties, and actual results could differ materially due to several factors, including but not limited to, the success of TigerLogic's research and development efforts to develop new products and to penetrate new markets, the market acceptance of TigerLogic's new products and updates, technical risks related to such products and updates, TigerLogic's ability to maintain market share for its existing products, the availability of adequate capital and liquidity and other risks and uncertainties. Please consult the various reports and documents filed by TigerLogic with the U.S. Securities and Exchange Commission, including but not limited to, TigerLogic's most recent reports on Form 10-K and Form 10-Q for factors potentially affecting its future financial results. All forward-looking statements are made as of the date hereof, and TigerLogic disclaims any responsibility to update or revise any forward-looking statement provided in this news release.
TigerLogic, Postano, yolink, Raining Data, mvDesigner, Omnis, Omnis Studio, and Storycode are trademarks of TigerLogic Corporation. All other trademarks and registered trademarks are properties of their respective owners.
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SOURCE TigerLogic Corporation
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